Websites without comments feel barren, like there are no visitors or no one is home. Reader reaction makes a site feel lively, and it generates energy—desire to participate. More importantly, comments can extend the storytelling. But as you survey my site, most posts stand solitary, creating, perhaps, impression that no one reads them. So why should you?
For numerous reasons—among them my putting priority on social networks during 2011-14—interaction is so seemingly limited. Engagement takes place, but mostly on social networks like Google+ where I have audience and where links to posts from here also appear. Readers engage where they share community, so the majority of interaction is elsewhere. I could flush out more commenting here by using Disqus, which spreads community across many thousands of sites. The choice to stick with WordPress’ system is quite deliberate.
