Tag: iTunes

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Apple iPod Turns 20

On this date in 2001, Apple unveiled iPod, its fourth major endeavor for that year—at great risk, by entering a new product category for which the company had no prior experience and during a time of financial hardship. Recession gripped the United States; Apple had suffered share price and quarterly revenue setbacks as a result.

Six weeks earlier, terrorists flew highjacked American airliners into the World Trade Center (collapsing the Twin Towers) and the Pentagon. There was grim mood around the country, which created poor receptive marketing atmosphere for launching anything. Then there was the distraction dogging the tech industry: Windows XP’s impending global debut two days later.

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Anyone Calling This Article Clickbait Doesn’t Get It

In December 2014, I cajoled: “Writers, Own Your Content!” All my work-written blogs—thousands of posts—between mid-2003 and April 2009 are gone. The companies shut down the sites (because of acquisition and restructuring). Now, to prevent future deletion calamity, everything I want to preserve cross-posts here, as is the case with yesterday’s “Whatever Apple Was, It Isn’t Anymore“, which appears on BetaNews as “Apple’s core is rotting“.

Unsurprisingly, the BN version generated more reader reaction—119 comments as I write. You can consider the post as example of what I referred to two days ago when answering question: “Where are the Comments?” Most of the reaction to my stories takes place elsewhere. As such, I sometimes feel need to transplant some of the interaction here, as I did four months ago with post “Who’s the Troll Here — This Dude or Me?” I do so again, today. 

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I Hear No Evil in Beats Music Exclusives

Someone save me from the nonsense. My BetaNews colleague Brian Fagioli’s “Apple’s rumored iTunes and Beats Music ‘Exclusives’ plan is potentially evil” is top-placed story at the site today. I messaged the day editor (who hasn’t yet replied and may still be off for the holiday): “If it racks up any significant amount of pageviews, I am changing professions. The number of comments is disturbing enough”. Should you want me to stop writing for BN, and some readers do, by all means click, click, click Brian’s commentary.

I have two fundamental problems with the post: Sourcing and its point. Brian refers to New York Post story “Beats Music lining up talent for exclusive releases“. I tell reporters: “Write what you know to be true”, which can’t be when sourcing someone else’s news gathering. For the record: I trust the newspaper’s general reporting accuracy, so Brian stands more solid than if quoting a blog. That said, he and I write for BetaNews not BetaBlog. See my four-and-a-half year-old analysis “The Difference Between Blogging and Journalism” for a primer on why one isn’t the other. 

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Apple's Gang of Four

Ten years ago—that’s right, 2001—Apple made four investments that bore fruit in a 21st-century success story. Everything that came afterwards, even iPad and iPhone, traces back to what I call the “2001 Four”.

Apple made these investments during difficult times. The dot-com bust rippled disastrously through the tech industry, the United States was gripped in recession and Apple’s stock value had collapsed. Shares opened at $343.72 today about four bucks off the 52-week high. Apple’s market capitalization was $317.21 billion at yesterday’s close. Going back in time, Apple shares traded for less than $10 a decade ago. As I explained last month, Apple’s fortunes have dramatically changed. 

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What iTunes Really Means to The Beatles

This morning I tweeted: “I put Beatles albums in my daughter’s iTunes library years ago. Suddenly, now that Beatles are top iTunes downloads, she’s listening.” That succinctly explains what The Beatles get from the exclusive distribution deal with Apple. There are millions of Millennials who aren’t acquainted with Beatles music, and they might never be with their parents listening to it. But everything changes if their friends are Beatling.

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'Can Ping Be Saved?' is the Wrong Question

Apple’s social music discovery service isn’t even a week old and Fortune blogger Philip Elmer-DeWitt asks: “Can Ping be saved?” Oh yeah? One million signups in 48 hours is such a failure. There are thousands of CEOs or product line managers who would say: “Gimme that problem. I’ll suffer through the failure of gaining 1 million customers in just two days.”

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2001: An Apple Odyssey

It is not uncommon for bloggers and journalists to get hung up on the present. For Apple, there’s big noise about soaring stock price, even considering economic recession, and increasing demand for iPhone. But the past defines the present. For Apple, products or services launched in a single calendar year—and the consistent execution that followed—define current successes, including iPhone.

I contend that next to 1984, when Apple launched Macintosh, 2001 was the most important year in the company’s history. 

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Apple, Could You do for Movies and TV Shows What You did for Music?

I would like to suggest that Apple make something like “Complete My Album” and “Upgrade to iTunes Plus” available for movies, TV shows and music videos. Such iTunes features could revolutionize how people electronically rent or buy video content.

There are occasional iTunes sales and promotions that do some of what I want to suggest (and hopefully I haven’t missed any important perpetual promotions or features). I’m convinced that iTunes Store could use the upsell “complete my this or that” strategy to further leap ahead of competing digital download services. Of course, content copyright holders and distributors would have to be willing parties to the changes.