Tag: voice

Apple by Joe WilcoxMay 24, 20163:30 pm

Tim Cook’s Last Stand

Washington Post reporter Hayley Tsukayama asks, following up on a commentary by software developer Marco Arment: “Is Apple really at the risk of becoming BlackBerry?“. The answer is absolutely “No”. But the concept is right. The fruit-logo company’s dire straight is much more profoundly catastrophic. The risk is becoming Nokia, and the path to that destination is already well-trodden.

Marco calls BlackBerry “king of smartphones”, referring to its market position before Apple released iPhone nine years ago in June. The description is apt enough. “BlackBerry’s success came to an end not because RIM started releasing worse smartphones, but because the new job of the smartphone shifted almost entirely outside of their capabilities, and it was too late to catch up”, he asserts. But smartphones were a niche category in 2007, so insignificant that analyst firms lumped the devices together with PDAs. iPhone’s disruption was far, far greater—Nokia lost its perennial global handset lead; for many of the reasons Marco identifies. Nokia, and not BlackBerry, is the metaphor, and it is frighteningly foreshadowing.

Apple by Joe WilcoxJun 11, 201512:30 am

Siri Says: ‘Google is Big Brother’

I have some advice for the European Union Competition Commission: Lay off. You don’t need to reign in the Google monopoly. Apple will correct the market around search and mobile. That’s one of two related takeaways from Monday’s WWDC 2015 keynote. iOS 9 and OS X El Capitan up Apple’s push into search and proactively-delivered information in big ways. That is if delivery is as good as the company promises.

The other takeaway harkens back to what I told you last week about Tim Cook’s piracy rant against unnamed Facebook and Google alongside the friggin U.S. government—plural if thinking beyond the Feds: It’s BS marketing. Apple prepares a major competitive assault against Big G, hitting where damage can be severe: Perception and profits. I cannot overstate Google’s vulnerability, which ironically is where the search and information giant exploited Microsoft during this Century.

Gear by Joe WilcoxMar 31, 201512:04 am

Google, Love You, Love You Not, Love…

As a working journalist, I am conflicted about Google. In my ebook Responsible Reporting: Field Guide for Bloggers, Journalists, and Other Online News Gatherers, I call the company a “leech that feeds off the intellectual property of legitimate content producers” and rail on the Google free economy’s negative impact on the Fourth Estate. That said, I am a huge consumer of the company’s products and services, which enable me to better do my job and that empower my life.

Something else: A decade ago (yes, 2005), I identified “Search as the New User Interface“—and it has proved to be for a generation of computer users. The UI, particularly from Google, helps to democratize content, and so doing empowers (there’s that “e” word again) everyone. But search also encourages content piracy. Philosophically, I strongly believe in information for all. Economically, I want to earn a living from writing, which is much more difficult in 2015 than 2005.

Gear by Joe WilcoxJan 13, 201510:53 am

Amazon Echo Isn’t

You just gotta love Amazon. This morning, at long last, I received my invitation for Echo, the sizzlingly voice-controled streaming speaker that I raved about just two months ago. As a Prime member, I pay half-price, just $99. What a deal! Since then, I jealously waited while reading what others blogged about how much they enjoyed their Echoes. The device fits squarely where I contend is the next iteration in user interfaces: voice. Touch is just so passé.

In retail, customer impressions are everything. My first reaction was excitement, but the second turned it to dust. This thing won’t ship until sometime between May and July? Seriously? It’s like a bad Consumer Electronics Show joke, where the hottest tech device in this solar system debuts in January, but sales don’t start until November. Don’t sell me something I can’t get for at least five fraking months!

Gear by Joe WilcoxNov 6, 20143:14 pm

Amazon Echo Is All About You

While professing not to be a geek, sometimes I act like one. This afternoon, I requested an invite to buy Amazon Echo, which promises to bring Star Trek-like responsive computing to the home. The cylindrical device, announced today, is a Bluetooth- and WiFi-enabled streaming speaker that responds to users’ questions. Just say “Alexa” and ask something. “What’s the weather?” “What is the largest dinosaur?” This is how search information should be, assuming Echo resounds as strongly as Amazon’s product information and demo video claim.

Voice response is exactly what consumers need from a personal device, and many others used every day that pack chips and operating systems. While humans are tool users, for which touch interfaces make sense, the ability to communicate with language sets us apart from all other species. What is more familiar than talking, and expecting response because of it?

Digital Lifestyle by Joe WilcoxJan 5, 20104:20 pm

Google Takes Ownership of a New Mobile Category

Today’s Google Nexus One launch is as game changing as Apple’s June 2007 release of the iPhone. Perhaps, Nexus One is more important, although judging from blogs and tweets, geekdom doesn’t yet get it. Apple supercharged the smartphone category with a more natural user interface. Suddenly, there was a new way to interact with a mobile phone that was seemingly magical. Today, Google turned on the superpowers, by finally starting to integrate cloud services into its mobile platform in a hugely useful way. Additionally, Google is transcending the limitations of one natural user interface by extending the capabilities of another.

With Nexus One and Android 2.1, Google is doing what Microsoft failed to with its March 2007 Tellme acquisition: Offer a more natural mobile phone user interface. Voice should have been it, but Microsoft failed to bring the technology to Windows Mobile in a big way. By comparison, Google has been hot on voice search, which promises to be much better on Nexus One and other handsets running Android 2.1. Google is extending voice search to other services, which just last week I blogged the information giant should be doing.