Tag: iPhone 3G

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How Does 'Incremental' Define Apple?

I would like to discuss how Apple innovates, which I understand very well. I posted about Apple’s incremental product strategy last September at Apple Watch: “Apple Demands a High Price to Be Cool.”

The pattern is consistent: Apple launches a “one more thing” product with modest hardware features but something else nevertheless killer—something people want. During the launch, Apple CEO Steve Jobs performs his marketing magic, demonstrating how this “one more thing” product will make peoples’ lives better.

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Quick Quotes: iPhone 3.0 Edition

What have I got to say about iPhone 3.0, available today, and iPhone 3GS, coming on Friday? Here is my quick take.

Editor’s Note, March 29, 2010: For about six weeks during summer 2009, and following my April 30 layoff from eWEEK, I put out my shingle as an independent analyst. I had worked as an analyst for JupiterResearch from 2003 to 2006. But the role just didn’t feel right, particularly given the economy. This post represents a feature of “quotes” for journalists to use in their stories.

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Answering the Snow Leopard-Windows 7 Question

Yesterday, someone asked me if “Apple has got a realistic chance with Snow Leopard?” competing against Windows 7. He was particularly interested in Macintosh uptake in the enterprise. I gave him my answer, which I will blog here with additional analysis.

My answer to his question is “No.” Snow Leopard won’t convert many more businesses to the Mac, particularly with Windows 7 launching three to six weeks later and likely appearing on new PCs before Apple’s new operating system ships. Later this year, Microsoft and its partners will cover the planet in Windows 7 marketing, which will help further marginalize Mac sales. I’ll further explain my reasoning.

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Quick Quotes: WWDC 2009 Edition

Editor’s Note, March 29, 2010: For about six weeks during summer 2009, and following my April 30 layoff from eWEEK, I put out my shingle as an independent analyst. I had worked as an analyst for JupiterResearch from 2003 to 2006. But the role just didn’t feel right, particularly given the economy. This post represents a feature of “quotes” for journalists to use in their stories.

This second installment of Quick Quotes focuses on Apple’s announcements from the Worldwide Developer Conference.