Tag: Sonic

Read More

Sonic Boom of Behavioral Change

Around lunchtime today, when walking home from Von’s supermarket with cheap canned cat food, I got a hankering for a Sonic burger. We rarely eat out and the fast-food place was one of my father-in-law’s favorites. I thought to simultaneously see how the take-out experience has changed and to venture down memory lane. Surprise doesn’t enough express what I found or—stated differently—didn’t.

I stepped inside the restaurant to see chairs stacked on tables in fashion to cordon off most of the dining room. The menu screens were dark, as was the overall ambience. I could enter because roller-skating servers (e.g. carhops) exit through the same doors to deliver meals to parked vehicles. I vamoosed.