I am not swooping with excitement over AOL and Yahoo plans to charge for e-mail. Here’s how I see it: 1) Spam is bad enough without e-mail vendors making it easier. 2) Charging for e-mail fundamentally changes the way the Internet has long operated.
The way it works: Marketers would pay a penny to directly route their e-mails to inboxes, bypassing spam filters. The marketers that pay get their e-mail separated from those that don’t pay and from the riffraff. Maybe, but I don’t want any of their mail. It’s pretty much all spam to me, and I waste way too much trudging through it.