If Sarah Austin is the future of journalism, I have hope that accuracy, authenticity and accountability may yet survive. Yesterday, Sarah tumbleblogged something she posted 16 days earlier that I missed: “Blogging Code of Ethics.”

Now there’s a strange concept: Blogging and ethics. It’s strange because I’ve seen too many blogs acting as marketing fronts—and too many others scraping other sites’ content and reposting it for profit. In neither case does much fact checking go along with the blogs. I identified the problem in posts “The Difference Between Blogging and Journalism” and “Gossipers of the InterWeb.”