Tag: Urban Outfitters

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Vinyl is Vogue

Four days before Christmas, my 20 year-old daughter texted: “Out of the `60s, `70s, and `80s, which was your favorite?” That question, her reason for asking (“been listening to lots of Beatles”), and presents’ preference (“just like vintage things, haha—and music”) led me to make a last-minute purchase: Crosley turntable, from Urban Outfitters for 20 percent off. I also grabbed The Beatles “White Album”, which will be returned December 26 for full refund.

Vinyl is vogue right now. Nielsen SoundScan’s midyear report put vinyl record sales at 4 million units, a 40-percent increase over the same time period in 2013. The pace remains fairly constant, with sales approaching 8 million for all 2014—259,000 units over Black Friday weekend, a 50-percent year-over-year increase. In a time when online music purchases are easy and selective, vinyl’s tactile experience of holding the disc and setting the needle to it feels authentic; more intimate.  In the not-so-distant future, some people will feel the same about caressing the printed page, when ebooks have displaced boundbacks like CDs did vinyl.