Tag: HTC

Gear by Joe WilcoxDec 7, 20152:30 pm

HTC One A9 Review

So you bought iPhone 6. You love the understated styling of the aluminum enclosure and how the device feels in your hands. But iOS is a dog brain. It’s loyal and friendly, but you want more than a tail-wagger that needs to be let out to pee. HTC has your back, with the shockingly similar-looking One A9. The imitator gives you close-enough design benefits with the extra bang of the freshest Android (Marshmallow).

Over the Black-Friday-to-Cyber-Monday weekend, one in ten A9 buyers moved up from iPhone 6 or 6s series devices, according to HTC. The manufacturer has a holiday special ending Jan. 7, 2016 that allures some switchers. Trade-in one of the Apples for full discount off the A9’s purchase price (HTC mails a $499.99 check after receiving the old device). Galaxy S6 and S6 Edge traders get $200 and LG3 and LG4 owners $100.

Gear by Joe WilcoxDec 4, 20152:17 pm

Am I Colorblind, or is This Tablet White?

I snagged a Nexus 9 over the Black Friday weekend for my wife in white to complement my sand model (so we can tell them apart). Look at the photo; if that’s white, there is […]

Apple by Joe WilcoxNov 6, 20152:30 pm

The iPhone 6s Doppelgänger

Without even turning on the HTC One A9 (which I haven’t yet), the physical similarities with iPhone 6/6s are unmistakable. The smartphones share striking design ethic, separated by the shape of the home-button fingerprint sensor, placement of the rear-facing camera, and left-side SIM and microSD card slots. But these differences aren’t immediately obvious.

My question: Is this the Android for people wanting the iPhone 6s look but something more flexible than the iOS platform? If there is truth in marketing, HTC’s tag lines reveal much: “Design worth imitating”, which while referring the company’s One legacy also could be interpreted as backhanded praise or even fist-to-snub about Apple’s device, which some could argue imitates earlier One models. “Power to choose”—customization and personalization options not offered on fruit-logo handsets.

Mobility by Joe WilcoxNov 3, 20159:02 am

Get Nexus 9 Cheap, While You Can

HTC is just killing me. Last week, I bought a new Nexus 9 tablet from Amazon, thinking: “What a deal!” But every Tuesday, the device manufacturer boasts big 24-hour sale. “What a steal” is my […]

Gear by Joe WilcoxMar 1, 20153:49 pm

Say, HTC, Social Matters More Than Gadget Reviews

Some advice for HTC and other mobile device makers: You need to adapt your PR strategy to the modern web. Seeding devices to so-called professional reviewers is a lose-lose strategy. There you should take cues from Motorola, which marketing strategy, while by no means perfect, depends more on the many rather than the few.

Today, as expected, the HTC One M9 launched on Mobile World Congress Day 0. I am struck by two early reviews, which couldn’t be more different in their assessment—and one surely is quite damaging to perceptions about the smartphone: “HTC One M9 hands-on: Improved craftsmanship, camera, and HTC Sense are compelling” by Matthew Miller for ZDNet and “HTC’s One M9 is the world’s most beautiful disappointment” by Vlad Savov for The Verge. Matt had the device for a day and Vlad for a week. Neither narrative is ideal for HTC, although ZDNet’s is closer to identifying benefits that matter, as opposed to The Verge highlighting features that aren’t.

Mobility by Joe WilcoxJun 6, 20106:26 pm

Even Paper Is Better Than Windows Mobile

Say, does anyone remember that the Census Bureau was supposed to use HTC handsets running Windows Mobile 5 this year? I briefly blogged about the strange deal on April 6, 2006: “When New Technology is Old Again.”

HTC handsets running Windows Mobile used for the 2010 Census go oddly together—or they did four years ago. The Census Bureau had reportedly planned to buy a half-million handsets for this year’s count.

Apple by Joe WilcoxJun 24, 20093:09 pm

Apple Doesn’t Want Flash on iPhone

Flash should have a place on all mobile handsets, and Adobe is planning to make version 10 available for smartphones. But not iPhone. Now why is that? I’m going to tell you.

First this, ah, news flash. Today, Adobe showed off Flash running on Android-based smartphone HTC Hero. This is a dreamy handset. You want it. You know you do. Hell, I want it, and I recently bought a Nokia N97. While iPhone is all the rave, Android is where the big action is coming. Google gets the mobile-to-cloud applications stack better than any company, even Apple. Flash is part of the story.

Gear by Joe WilcoxApr 5, 200612:00 am

When New Technology Already is Old

Just in time for CTIA, Silicon.com reports that the US Census bureau will buy 500,000 HTC smartphones running Windows Mobile 5.0. I was ready to send out the champagne to Microsoft’s embedded device folks until I read the deal is for the 2010 census.