Category: News Media

News Media by Joe WilcoxSep 30, 20058:58 pm

There is No Excuse

Sometimes I wonder what print publication editors think, what’s accidental or intentional in publishing and what is the backstory beyond certain decisions. Excellent example is last week’s New York Times Magazine.

On page 78 starts an article about luxury hybrid vehicles. Part way through the story is a two-page ad for Lexus, the kind of ad no legitimate publication would allow. Tagline: “Welcome to the Luxury Hybrid”. An ad for a Lexus hybrid vehicle in a story about hybrid vehicles? For shame! Print publication tradition, particularly in the esteemed New York Times Magazine, would forbid the mixing of editorial and related ad copy.

News Media by Joe WilcoxAug 28, 20054:20 pm

The Times’ Sweeping Generalization

Okay, I think the Times Online is going a wee bit too far. The UK news operation kicks off a story about the MTV Video Music Awards with the very leading, “Green Day, the anti-war punk […]

Society by Joe WilcoxJul 22, 20058:43 am

Journalist’s Trust is Inviolate

This week, I saw the movie “Shattered Glass” on cable for the second time in a week. The film unravels the deceptions of Stephen Glass, the former New Republic writer who made up quotes and even whole stories. If I correctly recall, the magazine found problems with 27 of the 41 stories he wrote while working there.

The film got me to thinking a whole lot about ethics, the temptations journalists sometime encounter and dangerous deceptions. When a reporter for CNET News.com I worked out of a home office for four years, which meant only modest supervision. If I had ever wanted to fabricate anything, probably no one would have noticed. I never did, of course, or else you wouldn’t be reading this post.

News Media by Joe WilcoxDec 26, 20042:25 pm

Small-minded American News

I am in one of my ticked-off moods at the U.S. news media. This morning’s seaquake off the coast of Indonesia has wreaked untold devastation, not that you would know anything from U.S. news outlets. Kudos to BBC for taking charge in delivering painstaking, breathtaking coverage.

My fear is that sometime during the next 12 hours that someone will figure out there are probably a bunch of U.S. tourists missing or found dead. Then, suddenly the story will tick off some headlines, but I’m sure nothing like the 24-7 coverage that followed 9/11. Right now, the estimated death toll—in six countries!—is more than 10,000, or more than three times the horrific loss from the attack on the twin towers. But, of course, America the small-minded country pays no mind.

News Media by Joe WilcoxOct 9, 200410:19 am

If It Looks Like Bias, Walks Like Bias, Is It Bias?

Oh PLEASE! What is the New York Times doing? This morning, I clicked on a story by reporter Todd Purdum headlined, “Best Defense: More Offense”; I had been reading different stories around the Web about the second presidential debate. Before I could get to the story, a banner ad touting John Kerry’s success in the debate filled a separate page; the Democratic National Committee had paid for the ad.

Now as a former journalist, I do know something about boundaries between editorial and advertising content. In print, placement of an ad next to a related news story is a big no-no. Reputable newspapers or magazines would never place, say, an ad about Microsoft Windows in the same spread—or two-page layout—as a positive review of the product. In politics, this rule is typically more strictly followed in the United States. In broadcast journalism, the now defunct “Fairness Doctrine” helped ensure political fair play.

News Media by Joe WilcoxJan 31, 20041:39 pm

Whatever Happened to the Free Spirit that spawned the Modern Internet?

This afternoon, I was reading a story about cancelled flights—more concerns about terrorist threats—over at MSNBC. The story included an interactive element that lets the reader try out being a baggage screener for two minutes. Beneath the interactive element, “Can You Spot The THREATS?” is this option: “License this Interactive for your Web site.” Clicking through leads to Rights Links (powered) by Copyright Clearance Center, Inc. The cost: $99 for a single Website. Yeah, you read that right. MSNBC is charging for that interactive element.

News Media by Joe WilcoxJun 25, 19971:15 pm

Microsoft’s Lap Dogs

I recently nearly canceled my subscription to all my Ziff-Davis publications—and I still may. My disgust with the outrageous favoritism toward Microsoft had been brewing for months. I read news reports and reviews no one short of Microsoft’s flagship PR firm, Waggener Edstrom, could be spinning. Editors, rather than doing their jobs, were printing the gospel according to marketers holed up in a Redmond, Wash. closet.

The final straw was a July PC Computing article titled, “Office 97 vs. The World”. There contributors Leslie Ayers, Peter Deegan, Lee Hudspeth, T.J. Lee, Woody Leonhard, and Eileen Wharmby explained why Microsoft’s newest rendition of its productivity suite replaced virtually all other business programs.