On July 17, I posted, “The Michael Arrington Matter,” where I came down hard on the TechCrunch cofounder for publishing stolen, internal Twitter documents. I wouldn’t have done it.
But in fairness, TechCrunch is successful—and for a reason. TechCrunch publishes lots of original content, as much in the comments as the stories. Readers participate in the process.
Ian Betteridge has blogged a couple times recently about the value of original reporting. Ian is one of those long-time journalists who has good common sense. I enjoy his missives about journalism and ethics and also changes new media has on the news media.
His thoughts on the value of original reporting are must-reads.
There is quite the ethics flap going on over the last 72 hours or so about TechCrunch’s handling of leaked Twitter documents.
Looming questions: Is Michael Arrington wrong to distribute any of the leaked material, which a hacker stole? Is the posting of the documentation unconscionable? Is there journalistic excuse, or justification for it?
Yesterday, a seemingly official Microsoft Twitter accounted fooled popular blogs and mainstream news sites to write that Microsoft would introduce a new Zune platform in June. But the account wasn’t from Microsoft.
Allegedly, David Z from Haklab set up the account. I e-mailed Haklab today asking:
I love guerrilla marketing, and know how to recognize it, which is why I didn’t get sucked into the vortex like other bloggers and journalists. But it’s confession time. Who are you really, and what are your objectives? Not that I’m sure I will believe you. But try me. I want to blog on the problem of Twitter and shoddy journalism. You’re the case study.
This afternoon, I got a response. David claims to have exploited a Microsoft mistake—that the Twitter feed from Microsoft’s Office 2010: The Movie Website went to an unclaimed account. So he registered the Twitter account, @officethemovie. My suspicion: There was a typo on the page, and the account should have read: @office2010movie, as it does now.
Yesterday’s “@officethemovie” pwning is about the worst example yet of new news media gone wrong. In the quest for clicks—and the feeble ad rates they pay—bloggers and old-time journalists rushed to write about a new Zune platform coming in June. Apple is rumored to be unveiling the new iPhone the same month. Additionally, the E3 gaming expo starts June 2. I guess it all was just too tantalizing for people to check their facts. The source wasn’t Microsoft. But most blogs and news sites reported that it was.
Here’s an example of blogging as bad journalism and the problem with the viral Web.
Gizmodo has a short post (Aren’t they all?) about the monumental influence of Wall Street Journal tech columnist Walt Mossberg. I know Walt, so I was immediately interested in the item, time-stamped 8:23 a.m. EDT today.
I had the below IM conversation with Nate Mook of Betanews after posting about PR blogging on my work blog. All times are Pacific (-8 GMT):
Joe says: (3:54:02 PM)
I couldn’t resist: http://www.microsoft-watch.com/content/developer/net_35_sp1_changes_your_expression.html
Nate says: (3:57:30 PM)
Saw that
Nate says: (3:57:31 PM)
Good post
Nate says: (3:57:40 PM)
I’ve been thinking the same thing recently
Joe says: (3:57:47 PM)
I’m really bugged about this.
Joe says: (3:57:52 PM)
Ah, good for you.
Robert Scoble has been the talk of the Web today, for getting booted from Facebook. Robert is back on Facebook now, but he shouldn’t be. Facebook suspended the former Microsoft evangelist blogger for a terms-of-service violation. He used a testing Plaxo tool to mine, or “scrape,” information from about 5,000 of his contacts. [Editor’s note, April 4, 2017: Three Scobelizer posts gone; links removed.]
University of Maine is refusing to cooperate with the RIAA, which wants the names of students accused of downloading music, presumably from file-sharing sites. I say good for the home state and University of Maine system. […]
According to Fox’s House, “Everybody lies”. Funny thing, truth is one of the highest values in American culture, even if many people do in fact lie from time to time, or—in some cases—most of the time.
The esteemed value of truth—or at least not lying—is baked into the U.S. legal system. Former President Bill Clinton got nailed for lying as did Martha Stewart. The lying, or obstruction to getting truth, is what sunk them into legal hot water.
Now it’s US Attorney General Alberto Gonzales in the boiling pot. For what? Lying.
A confession, long time coming—or perhaps just explanation—about recent professional changes. Until November 2006, I was a market research analyst covering Microsoft and had been since May 2003. I left the analyst position and returned to journalism for many reasons.
Weird Al Yankovic is at it again, with a nice parody of file trading and copyrights. His upcoming album “Straight Outta Lynwood”, features track “Don’t Download This Song”. The music video trails a young kid’s descent from peer networks to prison.
But this is something from Mr. Parody, so there is legitimate question which side of the file trading/copyright debate Weird Al belongs. As an artist, he might want to get paid for his work. Yet, his lyrics also stab at his profession.