Category: Mobility

Gear by Joe WilcoxMar 1, 20153:49 pm

Say, HTC, Social Matters More Than Gadget Reviews

Some advice for HTC and other mobile device makers: You need to adapt your PR strategy to the modern web. Seeding devices to so-called professional reviewers is a lose-lose strategy. There you should take cues from Motorola, which marketing strategy, while by no means perfect, depends more on the many rather than the few.

Today, as expected, the HTC One M9 launched on Mobile World Congress Day 0. I am struck by two early reviews, which couldn’t be more different in their assessment—and one surely is quite damaging to perceptions about the smartphone: “HTC One M9 hands-on: Improved craftsmanship, camera, and HTC Sense are compelling” by Matthew Miller for ZDNet and “HTC’s One M9 is the world’s most beautiful disappointment” by Vlad Savov for The Verge. Matt had the device for a day and Vlad for a week. Neither narrative is ideal for HTC, although ZDNet’s is closer to identifying benefits that matter, as opposed to The Verge highlighting features that aren’t.

Apple by Joe WilcoxFeb 16, 201512:45 pm

The Smartwatch isn’t a Dumb Idea

Over the holiday weekend, I started using the Moto 360, which user experience is way better than anticipated. (My old watch is left in the photo.) For all the nutcases calling Apple Watch innovative and revolutionary—without there even being a device for them to test—Android Wear is, ah, timely. Google gives great utility that will be difficult for the fruit-logo company to match. Reasons are simple: Context, search, sync, UI design, and Google Now.

I resisted the smartwatch concept for having been there before. Few of the gadget geeks gushing about wearables are old enough to remember Microsoft SPOT. Mid-last decade, the company partnered with real watchmakers (Fossil, Suunto, and Swatch); the devices were as much jewelry as functional timepieces; FM radio delivered appointments, news, weather, and other alerts independent of cell phones; and battery life lasted three days or more (which wasn’t enough). By these measures, SPOT watches were so much more and still failed. Hence, these are reasons why in past analyses I called the decade-later attempt dumb. But I was wrong.

Apple by Joe WilcoxFeb 7, 201512:14 pm

iPhone, Android, and the Need to Belong

Outside Apple Store, people excitedly line up to buy iPhone 6. The crowd is remarkably eclectic. Tattoos here. Mohawk there. Someone wearing a prim business suit chats with a burly biker wearing sleeveless T-Shirt. Everyone’s clothes beam bright, vibrant colors. Loud laughter and uproarious chatter is everywhere. This is one happy group of buyers.

The store’s doors exit onto a green pasture of sheep. Each wears a chain around its neck, with iPhone 6 attached. Cow bells appear on the screens, and clanging sounds against the chirping of birds. One animal looks up: “Baaaaaaa!” Then another, and another. An announcer asks: “Do you really want to be an iSheep?” Then the Android logo and robot flash across the screen.

That’s the kind of TV commercial Google and/or its manufacturing partners need to air now that in the United States iPhone market share nudges ahead of Android handsets (fourth quarter 2014, according to Kantar Worldpanel Comtech). Such circumstance was unfathomable 12 months ago. What happens in the four quarters ahead depends much on who wins the mindshare wars. I got to admit: Apple’s lead is momentous.

Apple by Joe WilcoxJan 1, 201512:50 pm

What 2014 Life-Changing Tech Means to 2015

Three weeks ago, at BetaNews, I asked “What tech changed your life in 2014?” Readers answered there and on Google+. As the new year starts, I wonder what will make all our lives better. Apple Watch? I doubt it. Shake me awake from the nightmare if the wearable isn’t the most successful flop of 2015. Windows 10? Skipping nine is a good sign, but is giving users more of what they don’t want to let go life changing? Eh, no.

At the precipice of looking ahead, this is a last look behind. Once Consumer Electronics Show leaks and early announcements rush the InterWebs, all eyes will turn forward—blind to what many people have, focusing on what they want instead. That’s because “aspiration” is the defining word of the technology era, and the promise if you buy newfangled This or That your life will be better for it. Sometimes the promise is true, but too often not, which is why I asked the important question three weeks ago.

Apple by Joe WilcoxDec 31, 201411:03 am

Five Tech Products Changed My Digital Lifestyle in 2014

Looking back on this last day of the year, I wonder how my daily tech changed so much since the first. On Jan. 1, 2014, my core computing comprised Chromebook, Nexus tablet, and Nexus smartphone. Midyear, I switched out to all Microsoft—buying Surface Pro 3 and Nokia Lumia Icon. While commendable the effort, Windows poorly fit my lifestyle. Today, I’m all Apple—13-inch MacBook Pro Retina Display with 512GB SSD, iPhone 6 128GB, and iPad Air 128GB. I can’t imagine using anything else.

I abandoned my Google lifestyle for numerous reasons, with my desire to create more content rather than consume it being primary. Google gives great contextual computing, with respect to information that is relevant to where you are and even what you want. But Android and Chrome OS, and their supporting apps, aren’t mature enough platforms for consistent content creation.

Gear by Joe WilcoxNov 25, 20149:28 am

Ho, Ho, Ho, It’s Reviews Not News This Christmas

For much of Holiday 2014, I will shift from tech news and analysis to product reviews, which will be a relaxing change. I also am prepping new ebook How I Beat Diabetes, preparing to start an investigative storytelling project, and strongly considering a Kickstarter to gauge interest in a site that calls out irresponsible news reporting (of which there is too much) and praises the best journalism, too.

On the reviews front, now would be a good time to knock on my virtual door, if you’ve got something worth my attention, whether cloud service, gear, mobile app, or software. No promises what I can get to during the holidays, when everyone wants to sell something, but, hey, we can try. Reviews will run on BetaNews, and I will cross-post some here, despite any search penalty Google might impose for the practice. I care about readers, not pageviews. With the holidays in mind, I may shift to a shorter reviews format, focusing almost completely on benefits. Frak features.

Gear by Joe WilcoxAug 4, 20145:11 pm

Smartphones come of Age

Wired hits a homer with an incredible August issue on smartphones. As battery life and utility expand, so does my device’s use as secondary—and sometimes primary—device. Nokia Lumia Icon is all the digital device I carried to San Diego Comic-Con 2014. Snap. Edit. Share. And I took notes during the panels. It’s not a question if my smartphone replaces a PC but when.

Five years ago (this month) I asserted, perhaps a bit prematurely, that “Your Next PC is a Smartphone“. That was before the tablet craze sidelined attention, but I’m convinced the smartphone’s day is come—and so do Wired editors.

Apple by Joe WilcoxMay 9, 20147:11 pm

Phablets hang Tim Cook’s Ass to the Wind

Analyst punditry is exhaustive about why tablet shipments declined during calendar first quarter 2014. Apple missed Wall Street consensus by about 3 million iPads. Tech-Thoughts analyst Sameer Singh expected tablet shipments to exceed PCs during the first quarter, and that didn’t happen. But major reason why is significant.

He writes today: “As of now, we can assume that ~20 percent of all smartphones shipped have screen sizes large enough to become acceptable substitutes for tablet computing tasks”.

Apple by Joe WilcoxMay 9, 20146:18 pm

Apple is the New Nokia

Over at BGR, Tero Kuittinen writes: “Apple suddenly looks a lot like Nokia“. There’s no looks like at all. As I explain in my book, The Principles of Disruptive Design, Apple, like Nokia in 2007, is unable to transcend design concepts that lock it into an older UX paradigm; from top of the mountain can’t see the crumbling below; and is unwilling to jeopardize the success it has to risk something new.

Mobility by Joe WilcoxFeb 6, 20149:57 am

I Told You So

Sony selling its PC business rocks techdom today. I am in process of writing an analysis for BetaNews and decided to excerpt a portion here, posted sooner, that hopefully will help anyone looking for context.

Additionally, because I work on a book about writing well and responsibly online, there is opportunity to refute long-time accusations leveled by aggressive BetaNews commenters. Yeah, the two are related. With that introduction…

Mobility by Joe WilcoxJan 2, 201410:27 am

Chromebook Matters

My fourth ebook, Chromebook Matters, published over the holiday, and this one is available from Kindle Store, Google Play, and Smashwords. I’m done with Amazon exclusives.

Chromebook Matters is not a how-to book. It’s all “why” and “what”—why Chromebook matters and what it can do for you. I write an introduction for anyone—businesses, consumers, government agencies, or schools—considering buying Chromebook. I also address anti-Chromebook propaganda. Some claims are valid. Most are not.

Gear by Joe WilcoxOct 5, 201310:53 pm

Moto X Developer Edition is Amazing

HTC One is by far the best smartphone I have ever owned. Yet, mine went on Craigslist yesterday and to a mechanic a few hours later; he responded to the listing. Then I paid off the remainder owed to T-Mobile.

Why? After saying I wouldn’t, I bought Moto X Developer Edition. In terms of customer experience, the phone and everything else that goes with it, Moto X is light years ahead of any other mobile to come into my possession—that’s a whole lot of phones over the years. iPhone doesn’t come close.