Behind buying polls there are as many questions as answers, like: “How many people saying they will buy X, really will?” Oftentimes the number wanting something and actually getting it are usually much less than tallied results indicate. Considering those caveats, an Apple Watch buying poll I have running at BetaNews nevertheless illuminates how the device could be hugely successful even from a small number of sales. I do mean big.
Among the more than 1,100 respondents, as I write, 19 say they will buy Apple Watch Edition, which price ranges from $10,000 to $17,000. Assuming they all purchase and do so on the cheap, the math is easy: $190,000. Another 482 people want either of the other two models (Sport and standard Apple Watch). for $216,618 calculated at base prices of $349 and $549, respectively. The closeness of these two total dollar figures, possible profit margins behind them, and differences per-customer profits are ghastly.