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Headline and Location Matter More Than You Think

Today I conducted an unexpected experiment when posting the same news analysis (except for outward links) to two different sites. My story responded to a lawsuit against Apple, alleging consumer harm from there being less available capacity to users than stated storage. Meaning: 16GB isn’t, because iOS 8 and preinstalled apps consume space. Funny thing: Day before seeing news about the legal filing, I nearly posted an analysis praising the company for offering double to four-times more storage than competitors give.

So I combined my response to the lawsuit with the concept; they fit. I wrote the story here but published it first to BetaNews. Difference in response to the same story posted two different places is startling. 

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Storage is One of iPhone’s Biggest Benefits

Oh the irony! I got up yesterday morning planning to write a version of the post you read now, choosing instead to look back at readers’ life-changing tech. The trigger: Motorola starting the New Year with a 64GB Moto X model and my previous day’s personal tech devices wrap-up, which got me to thinking abut smartphone differentiation. Processing power, graphics chips, and the like are passé. Who really cares but a minority of gadget geeks? But storage matters to everyone, and Apple gets it—as iPhone 6 and 6 Plus capacities demonstrate.

My feeds are full of reports this morning about a lawsuit filed against Apple alleging that iOS 8 consumes too much storage and, as such, the company misrepresents the amount available. I would have looked so smart writing yesterday about how much Apple gives that competitors don’t (well, to anyone who like me missed the first reports two days ago). That’s okay, now my analysis has a news hook. The point, for people reading no more than two paragraphs of any story: iPhone 6 capacities outclass competitors, and the problem of operating systems consuming much of available storage isn’t new or exclusive to the fruit-logo company. Just look to Google and Microsoft, for example.

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Photo Credit: Julia Folsom

What 2014 Life-Changing Tech Means to 2015

Three weeks ago, at BetaNews, I asked “What tech changed your life in 2014?” Readers answered there and on Google+. As the new year starts, I wonder what will make all our lives better. Apple Watch? I doubt it. Shake me awake from the nightmare if the wearable isn’t the most successful flop of 2015. Windows 10? Skipping nine is a good sign, but is giving users more of what they don’t want to let go life changing? Eh, no.

At the precipice of looking ahead, this is a last look behind. Once Consumer Electronics Show leaks and early announcements rush the InterWebs, all eyes will turn forward—blind to what many people have, focusing on what they want instead. That’s because “aspiration” is the defining word of the technology era, and the promise if you buy newfangled This or That your life will be better for it. Sometimes the promise is true, but too often not, which is why I asked the important question three weeks ago. 

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Five Tech Products Changed My Digital Lifestyle in 2014

Looking back on this last day of the year, I wonder how my daily tech changed so much since the first. On Jan. 1, 2014, my core computing comprised Chromebook, Nexus tablet, and Nexus smartphone. Midyear, I switched out to all Microsoft—buying Surface Pro 3 and Nokia Lumia Icon. While commendable the effort, Windows poorly fit my lifestyle. Today, I’m all Apple—13-inch MacBook Pro Retina Display with 512GB SSD, iPhone 6 128GB, and iPad Air 128GB. I can’t imagine using anything else.

I abandoned my Google lifestyle for numerous reasons, with my desire to create more content rather than consume it being primary. Google gives great contextual computing, with respect to information that is relevant to where you are and even what you want. But Android and Chrome OS, and their supporting apps, aren’t mature enough platforms for consistent content creation. 

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Writers, Own Your Content!

We all regret something—right? As a writer, my biggest is the loss of content, and lots of it. Don’t make my mistake! Thousands of my online posts are gone, representing the largest chunk, from May 2003 through April 2009. Six fraking years! Some of it I recovered in early 2007 and archived. The posts aren’t online but they aren’t lost either. But what I consider to be the most valuable, posted to the Apple Watch and Microsoft Watch blogs between 2006-09, is gone forever. Who says the Internet never forgets?

If you produce online content—particularly the kind of evergreen stuff with long shelf life—you cannot trust publishers to keep it or for them to simply stay in business. Related, if audience rather than search-engine optimization is your primary objective, your content should post across contextual online venues. You maximize its value through ownership rather than ceding rights to a third party. 

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You Could Study Journalism, or Learn as Much Watching These Five Films

If you gather and report news and would like a New Year’s resolution, consider this: Put your audience first by building trust. The how depends much on the type of journalism you practice: Advocacy, contextual. conversational, data, immersive, or process, but hopefully not mob, or a combination of them. You could seek the method in a book, like my Responsible Reporting: Field Guide for Bloggers, Journalists, and Other Online News Gatherers. But do you really want to take your work home and read? Movie marathon is better. Grab the popcorn and Bunch-a-Crunch.

Any—and ideally all—of these films are a great way to shake the ethical cage as 2015 starts. Wikipedia lists 188 entries in category “films about journalists“, and I choose just five that combined convey lessons about responsible and irresponsible news reporting. They are textbooks anyone writing news should study; presented alphabetically. 

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I Hear No Evil in Beats Music Exclusives

Someone save me from the nonsense. My BetaNews colleague Brian Fagioli’s “Apple’s rumored iTunes and Beats Music ‘Exclusives’ plan is potentially evil” is top-placed story at the site today. I messaged the day editor (who hasn’t yet replied and may still be off for the holiday): “If it racks up any significant amount of pageviews, I am changing professions. The number of comments is disturbing enough”. Should you want me to stop writing for BN, and some readers do, by all means click, click, click Brian’s commentary.

I have two fundamental problems with the post: Sourcing and its point. Brian refers to New York Post story “Beats Music lining up talent for exclusive releases“. I tell reporters: “Write what you know to be true”, which can’t be when sourcing someone else’s news gathering. For the record: I trust the newspaper’s general reporting accuracy, so Brian stands more solid than if quoting a blog. That said, he and I write for BetaNews not BetaBlog. See my four-and-a-half year-old analysis “The Difference Between Blogging and Journalism” for a primer on why one isn’t the other. 

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Empire State

I fancied myself a lyricist in my bygone youth (okay, still do today). Bernie Taupin and Tim Rice inspired my topical, storytelling style. I was prolific in my teens and twenties, writing words for eventual melodies. I never envisioned wordsmithery of any other kind and still wonder how prose came to be my profession. It’s not my first love.

Occasionally I put melody and verse together, as is the case with the song (or lyric to it) below. December 1979, just after Midnight on a Sunday morning, I looked down Manhattan’s 34th Street from FDR Drive at the Empire State Building. The night was cold. I was alone, bored, and angry. I wrote the first two stanzas and chorus right then, with melody, and added the last stanza about a month later.

This song, and several others, will appear in my forthcoming book My Blood, which begins serialization someday, credited to fictional character Cusper Rhodes.

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Bye, Bye, Network Solutions

Yesterday, I initiated four transfers that formally end my customer relationship with Network Solutions. When the process completes, all my domains will be with GoDaddy. The end is long-time coming. I registered my first domain, editors.com, with what was then InterNIC, managed by the U.S. company, in August 1995 (I regrettably, in retrospect, sold the web address a decade ago).

Customer service and costs are main reasons for the registrar change, which is quite the turnabout. Three years ago, on December 29, I joined the “Dump Go Daddy Day” bandwagon, moving my domains to NetSol for affordable $6.99 each plus $6 private registration. Now I am absolved of my original registrar.