As my Be a Better Blogger book crowfdunding campaign winds down, I will document steps taken to achieve the goal, which with eight days to go looks less likely by the hour.
On February 17, I hired a consultant, to offer guidance, do social media shoutouts, and reach out to bloggers and journalists, which includes distributing a press release. I rewrote the PR, nearly 80 percent. I present both versions for your review.
BGR does not responsibly handle news story “Apple design boss Jony Ive mysteriously vanishes from Apple’s online list of executives [updated]“. It’s rumor run amok, standing improperly corrected when shown to be inaccurate. Later, Apple refutes […]
AppleInsider story “Google has fooled the media and markets, but hasn’t bested Tim Cook’s Apple” is superb example of advocacy journalism. Writer Daniel Eran Dilger is an unabashed Apple apologist, one who has skewered me more than once at his site Roughly Drafted, and AI. As I expressed last week, using Apple as example, there absolutely is a place for this kind of journalism.
Because bias is inevitable. Objectivity is a myth. Point of view limits everyone. Your vantage point, whether visual, cultural, biological, logistical, or whatever other “ical” applied, shapes how and what you write about.
Judging by Philip Elmer-DeWitt’s Google+ posts, he is a nobody—less than 500 Circles and virtually no comments. Reality is something else: Philip is a respected reporter responsible for the Apple 2.0 blog. Googlism is primary reason, I believe, for the response—or lack of it. The social network attracts Google fanboys and abhors others. There isn’t much audience for him on Plus.
But over on the Fortune website, Philip’s following is clear, judging by comments to his frequent posts. He falls into the “advocacy journalism” category. Philip writes for an Apple audience and often, but by no means always, favorably about the fruit-logo company.
My personal site is in state of revival, as I follow through on a long-contemplated change to my blogging style. I let inertia hold me back. No longer.
Since July 2011, I reserved most of my personal writing for Google+ and built there a fairly robust following (more than 16,000 Circles at present). The social network makes easy posting and connecting to others. Elsewhere, I write for BetaNews (e.g., for work).
If you want your writing to impact, be present. Past tense weakens the narrative and deadens the emotional connection with readers.
Present tense is a weapon, which use raises body counts. Over at the BetaNews, some commenters consistently accuse me of being an overly-emotional writer. I cock my head and laugh, because just the opposite is true. Ambivalence is my feeling about 95 percent of stories, if not more. But accusations persist that I am a killer. For sure—of past tense.
If you swabbed the seats at TechCrunch Disrupt, spread it across a petri dish, and dipped that dish in uranium, this man would eventually emerge. But there’s no need to wait: he’s real, he works […]
I start off February by launching my first crowdfunding campaign, which seeks to raise money for my forthcoming book Be a Better Blogger. The sorry state of news reporting troubles me, particularly sourcing (or lack of it) and rumormongering—as eloquently expressed four years ago in post “The Difference Between Blogging and Journalism“. Triple B seeks to be a remedy, by identifying the problems and offering tips on writing well and reporting responsibly.
While the title refers to blogging, that is more a naming convention. The book is meant for anyone who wants to write well and responsibly online, applying past principles of good editing, writing, and storytelling to future-now.
What a fantastic headline: (in story context): For Retailers Today Really is the Shittiest Day of the Year. Some journalists squawk at Gawker sites for cheesy, sleazy headlines and content. I see Gawker as a […]
This story exemplifies why, as a journalist , I’m no big Huffington Post fan. The large-font headline takes up the space above the fold. Surely there is a hard-hitting news story behind. Right? Nope.
The five-paragraph story, while carrying a Huffington Post byline, culls from other reports, CNBC and New York Post on the page, with links as sourcing to other HuffPo stories that also largely or wholly depend on other news services (Reuters is one).
Continuing on my theme of accuracy about news reporting, particularly Apple and the wrongs of single-sourcing: As a rule I don’t quote FOSS Patents. There simply is too much pro-Apple bias in the analysis. I find little neutrality, yet FOSS Patents is often used as the only source on Apple legal cases by the majority of the US news media.
Even if I thought Florian Mueller’s posts were fair, I wouldn’t quote him, simply because he is so overused and so often as only so-called expert by so many bloggers, reporters, and other writers.
Use present tense as much as you can. Present tense gives your writing more impact, authority. People live in the present, not the past. Write for them that way.
As an editor, I see way too much stuff like: “Jack is taking the water up the hill”, when “Jack takes the water up the hill” is so much better.