Category: New Media

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Bias is Unavoidable

Overnight, AppleInsider posted Daniel Eran Dilger editorial “After Apple Inc. dodged the iPhone 6 Plus BendGate bullet, detractors wounded by ricochet“. As is typical of his stories, the tone is conspiratorial and heavily biased in Apple’s favor. That’s okay. He practices what I explained in February is “advocacy journalism“.

In my book, Responsible Reporting: Field Guide for Bloggers, Journalists, and Other Online News Gatherers, I identify five types of journalism relevant today, and each gets a whole section: advocacy, conversational, contextual, mob, and process. Two other journalisms—data and immersive—receive cursory treatment but will be expanded whenever I next update the book. Where I deviate from traditional views about news reporting—what’s taught in J schools—is my glowing endorsement for these different reporting practices, with advocacy journalism being perhaps most controversial. 

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What Apple BendGate reveals About News Reporting

There are days I want to walk away and never write another news story. Apple’s newest product design scandal—”BendGate” or “BentGate”—is here, and how funny there is no consensus which of two names to call it. The so-called scandal is not a big a deal; the majority of reports mislead. Brace for it: Another of my diatribes about the evils of the Google free economy, where the quest for ad revenues drives pageviews and stories meant to generate them. The metric is terribly outdated. As I explain in my book Responsible Reporting: Field Guide for Bloggers, Journalists, and Other Online News Gatherers, audience matters more and should be the only measure for advertising.

I’m guilty of posting: “If iPhone 6 or 6 Plus bends, it’s YOUR fault“, which is a prearranged rebuttal to colleague Mihaita Bamburic’s analysis “If your iPhone 6 or 6 Plus bends, it’s Apple’s fault“; and “8 reasons why Apple iPhone 6 and 6 Plus ‘bendgate’ is a good thing“, simply because I felt like writing something fun. The first story purposely stands against the rash of posts claiming design flaw, while the second shows just how ludicrous this all is. 

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Apple’s Magic Formula is Secrecy and Rumors

Apple’s longstanding perchant for secrecy is legendary. It’s also a myth. Granted, the company has a strict no-comment policy about future products, which isn’t so much about keeping information from seeping out but controlling who disseminates it. Something else: Secrets are impossible to keep when a company produces physical products overseas and depends on so many third-party suppliers. Controlled leaks, or strictly managing those that aren’t, lets Apple maximize marketing advantage.

The value cannot be understated, because Apple’s business model in 2014 isn’t much different from 2001 or 1995: Reselling to the same core group of loyal customers. The Mac faithful mattered when the company struggled to survive against the Intel-Microsoft duopoly and made the majority of profits from selling computers. Cofounder Steve Jobs wisely chose to expand into new product categories—iPod (2001), iTunes Music Store (2004), iPhone (2007), iPad (2010)—that freed Apple from monopoly bondage. But the core philosophy of selling to loyal customers, even while trying to grow their numbers, remains the same. 

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Like I Said, Aggregation is Plagiarism

File this in the “When things are too much alike department”—and I meant to write this post last week. Better late than never, eh? Scrolling through my RSS feeds on Friday I came upon this Gizmodo story which matters to me: “HBO Is ‘Seriously Considering’ Offering HBO Go Without Cable TV“. Pranav Dixit’s piece provides no real reporting but aggregates from Quartz’s “HBO is now ‘seriously considering’ whether to offer HBO Go without cable TV“.

I recognize there are only so many ways to write a headline with quote “seriously considering”, but c`mon. Aren’t bloggers embarrassed puking out someone else’s digested food? There is something like alien culinary abduction here, and the results are disgusting. How hard would it be to get the quote, rather than lift it from someone else? What if Quart’z John McDuling misquoted (he doesn’t) such that Giz and countless other aggregators regurgitated and the social web smeared it all over their Walls? 

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Another Apple Media Circus Begins

The Apple media invites are out today, and I am disappointed to see how effectively the company manipulates the Fourth and Fifth Estates and how willing are they to be led. For the record, I got no invite, nor did I expect one.

To the Apple marketing team, I tip my hat in recognition for job well-done. Please enjoy a well-deserved laugh on me. You earned it. The venue choice already has some blogs and news sites a-going. 

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Twitter betrays You

Today, over at BetaNews, my colleague Mark Wilson asks:
Twitter may be within its rights to block ISIS beheading content, but is it right?” The social service did more—suspending accounts for some users who shared the gruesome video depicting the slaughter of front-line journalist James Foley, who was held in captivity for about two years. Mark writes:

Twitter has a responsibility to allow events to unfold without intervention. The sheer number of people using the site means that it is possible to get a fairly balanced view of what is going on in the world—do a little research and you should be able to find supporters of every side of just about any story or argument. But for this to work, censorship just cannot happen.

I agree but see far darker implications with respect to news reporting. 

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I write Affirmative Headlines

This morning, I responded to a Betanews commenter who asks: “I’m curious though about one thing and have been for a time. Does a Editor or someone else choose your titles or do you?” He responded to my story “I’m Microsoft All-In“, writing: “I personally have found my groove with ‘All-in Apple. for many years.

He asks a good question, and I answer at length, which I share below (and not in block quotes for readability reasons):

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Is that Video Legitimate or Propaganda?

In the era of misinformation, Amnesty International—rather than a major news organization—provides tools for ensuring accuracy in the media. Launched today, Citizen Evidence Lab is an outstanding resource for journalists, or anyone else, for assessing whether videos are real or fake. Amnesty’s agenda is straightforward: “To assist human rights researchers to systematically assess citizen videos that depict potential human rights violations”. However, benefits for news gathering cannot be overstated.

Hat-tip goes to Nieman Journalism Lab for posting about the tools, which include a step-by-step how-to guide that “integrates best practices of citizen video authentication and brings the myriad of required verification steps into one, linear format”, according to Amnesty. There are lots of useful tools here, and I strongly encourage review of these how-to ones, many of which predate today’s launch. That makes me wonder how much is really new versus packaged as a new resource. Regardless, Amnesty serves a cornucopia of valuables for anyone actually willing to do the work of validating videos. I worry too few news gatherers will make the effort.

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Aggregation Beats the Wrong Drum

BGR used to give great scoops. Now, too often, it scoops up posts from other sites and poops them out. Can you say “aggregation”, dudes? Case in point is today’s post: “Beats acquisition called Apple’s ‘best idea since the iPad’“. The “best idea” belongs to Marcus Wholsen, writing for Wired.

So what? BGR blogger Zach Epstein has to recap Wired’s opinion piece about the rumored Apple-Beats merger rather than write his own? Not that there isn’t already too much punditry about an acquisition that hasn’t taken place and might never will. 

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Ding, Dong, the Witch is Dead

I must express my surprise at all the journalist tributes today for Katie Cotton, who suddenly left Apple. One post offers little praise. Over at Valleywag, Sam Biddle calls her the “queen of evil PR“. To me, she is Apple’s wicked witch of public relations. Did someone drop a house on Cotton, because the departure seems so sudden?

Putting context around the praise, “what no one will admit is that we were all afraid of her”, Sam writes. “Even at the end of Cotton’s reign, journalists are still in such a state of terror and awe they don’t dare speak openly about her reign of silence and smokescreen”.

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Now THIS is Journalism!

No words can describe how much I like VICE News. The videos are immersive and in your face. The stories are punchy, and in your face. Whether text or film, the reporting style provokes. How often do you read “shit” in news copy, for example?

In story “Tea Partiers Are Now Harassing High School Kids on Cinco de Mayo” Alice Speri writes: “That predictably led to a bunch of local conservatives losing their shit, with some parents suing the school for First Amendment infringement”. I love it!