Tag: Apple

Apple by Joe WilcoxOct 28, 20154:55 pm

Android vs iPhone: When Hype Bites

The haughty headline from yesterday’s Apple fiscal fourth quarter 2015 earnings report isn’t big revenue or profit performance ($51.5 billion and $11.1 billion, respectively), but a figure given by CEO Tim Cook during the analyst call: “We recorded the highest rate on record for Android switches last quarter at 30 percent”.

Blogs, and some news sites, set the statement off like an atomic blast of free marketing for Apple. The fallout spreads across the InterWebs this fine Wednesday, largely undisputed or corroborated. Just because Cook claims something doesn’t make it true. To get some perspective, and to either correct or confirm the public record, today I asked a half-dozen analysts: “Does your analysis of the smartphone market support that assertion?”

Apple by Joe WilcoxOct 19, 201512:50 pm

Why I Returned iPhone 6s Plus for Nexus 6P

If you asked me two months ago about using a Huawei smartwatch or smartphone, I would have scoffed. Yet, here I am doing just that. Timing on the latter is ironic. On Oct. 15, 2015, I bought a 128GB silver (and white) iPhone 6s Plus using Apple’s 24-month finance plan, rather than paying in full up front. Huawei-made, Google-branded 64GB Nexus 6P arrived the next day for review. The following morning (the 17th), I hauled down to Apple Store and returned the iPhone for full refund. That act sums up my reaction to the new Android flagship running “Marshmallow”.

I didn’t expect to be so wooed by Nexus 6P, but Google got me by delivering superior contextual experience. This device, and Android 6, is all about context, starting with what for me is the killer function I couldn’t part with: the fingerprint reader on the back of the phone. Picking up the device and placing my forefinger on the circular indentation wakes and unlocks the 6P. Wow-way is right! The mechanism beats the Hell out of Apple’s two-handed jimmy from the Home button.

Photo by Joe WilcoxOct 12, 20156:57 am

Flickr a Day 285: ‘Next Generation’

Sometimes perspective means everything. Thomas Nemcsek takes the Day by creating the illusion of a really big Apple MacBook before a tiny toddler. Field of focus on her face, illuminated by the screen, is superb framing. […]

Apple by Joe WilcoxOct 6, 20151:43 pm

Microsoft Surface Book is all about You

That grinding against wood and dirt you hear is the sound of Steve Jobs rolling over in his grave. Microsoft is back! And badass! Today’s Surface event in New York City outclasses Apple by every measure that matters: Aspiration, innovation, presentation, and promotional marketing. Microsoft proves that it can build end-to-end solutions—hardware, software, and services—as good as, and better than, the company cofounded by Jobs. Even more importantly: Present the new wares well. Today’s event was exceptional.

But there is a shadow looming in the brightness that will matter to some Microsoft customers and not to others: Cost. Surface Book, for all its seeming greatness, is a budget-busting laptop for the majority of potential buyers. The low-cost config, at $1,499, comes with 6th-gen Intel Core i5 processor, 8GB RAM, and 128GB storage. To get the discreet graphics demoed today, with i7 chip, 8GB memory, and 256 SSD, you will spend $2,099. Doubling RAM and storage raises the price to $2,699.

Music by Joe WilcoxSep 29, 201512:00 pm

My Apple Music Swan Song

Look what email greeted when I rolled out of bed and in front of the computer this AM (Pacific Time). Apple Music wants my business. That’s not happening. After signing up for the three-month trial, which ends September 30, I returned to using Chromebook Pixel LS and Nexus 6. The streaming service supports neither device, so, yes, I turned off autorenewal.

This brief post is a reminder to you to do likewise, if having signed up you’re not planning to keep the service. Apple Music turns on autorenew by default, so if you want out, don’t wait. Opt out now. On the other hand, if you enjoy the service, do nothing and listen. You’re covered.

Apple by Joe WilcoxSep 28, 20151:25 pm

Apple Watch vs Huawei Watch

If you are thinking about buying a new iPhone to get Apple Watch, reconsider. Hard. There’s a new Android Wear timepiece that is just as stylish, if not more, but costs much less. If Huawei Watch isn’t the Apple Watch killer, it foreshadows what could be.

For the comparison today, my quick review focuses on the two smartwatches that I purchased, with which materials and attractive designs are most similar (other than their shapes—squairsh vs circular). To reiterate: I paid for both devices. Neither manufacturer sent a loaner for review. The one came from Apple Store and the other from Amazon.

Apple by Joe WilcoxSep 25, 20159:34 am

Origin Story

Sometimes the Internet community surprises me. My last post, “Apple, How Did It Come to This?” is why. Everyone creating content everywhere wants to know the magic formula for generating reader response. The pageview-obsessed seek the golden ticket that consistently means clicks. Me? I write obsessively. It’s like breathing—a necessary and unavoidable act.

The “Come to This” post garnered quite a bit more attention than I expected, in part because of its origin. Some of the activity is Twitter, but more of it occurred on Google+ overnight. The post is an adapted Plus response to a comment to a shared BetaNews story that I wrote based on something else I posted first on Google+. Confusing, isn’t it? I’ll explain in linear fashion.

Apple by Joe WilcoxSep 24, 20158:36 pm

Apple, How Did It Come to This?

Last week, I sold my 2015 MacBook Pro to a New Yorker vacationing in San DIego and returned to using Chromebook Pixel LS, which I wouldn’t have guessed when buying the Apple laptop in June. From Day 1 the MBP felt slower in every way. I expected the Mac to be a creative enhancer, as had been my experience going back to my first in December 1998. The computer proved to be an impediment instead.

What’s missing in subtle but cumulative ways: Quality. The computer looks the same but doesn’t feel the same. My reaction to Apple Watch, which I also sold, is similar. Something is missing. There’s a glitchiness that is hard to characterize that is pervasive. Time is wasted, and creative flow is disrupted.

Apple by Joe WilcoxSep 23, 201512:24 pm

Squeeze Some Apple Juice, Google

In my last post, I joke about the other five people who bought bought Nexus 6 to make a broader point. Apple laps up positive PR—and rubs Android’s nose in stinky sidewalk dog poop—by touting rapid iOS 9 adoption. Based solely on devices accessing the iTunes App Store, the number is 52 percent as of September 19. By the same measure, as of September 7, from Google Play: 20 percent of Androids run the newest version, Lollipop. iOS 9 released last week, and Android 5 arrived last year. Ouch!

Google shouldn’t let the comparison stop there. The company should release Lollipop adoption data selectively, for stock Android devices like Nexus 6. That makes the comparisons to iOS more equal, being devices for which both companies control updates. Apples to, ah, Apple comparison is more appropriate and it’s smart public relations management.

Apple by Joe WilcoxSep 20, 201511:26 am

iOS 9 Upgrade Gone Wrong

Friday night I texted my wife: “It’s like dying and going to Hell”. That’s where I was two hours into the ordeal of recovering my nearly 94 year-old father-in-law’s iPhone 5s. There’s a 30-minute comedy show script in the experience somewhere. Not that I laughed living through it.

The drama—eh, comedy of errors—started innocently enough. Anne returned from taking her dad to Fish Friday lunch at McDonald’s. He loves the sale price filet sandwich, with two apple pies and decaf. (I wouldn’t eat the desserts, which here in San DIego are now deep fried rather than baked. Change happened a couple months back.) She reported he couldn’t use the phone: Password problem. Around 5:30 p.m., I set off to fix him up.

Apple by Joe WilcoxSep 19, 20155:44 pm

Apple Ad Blocking Blasts the Google Free Economy

On Sept. 16, 2015, Apple released iOS 9, which enables users of iPad and iPhone to disable ads. The company claims the capability improves the overall user experience. As someone covering the tech industry for more than two decades, I perceive it as something else, too: Competitive assault against Google and means of pushing publishers to iOS 9’s new News app. There is nothing friendly about Apple’s maneuver. It is aggressive and tactical. But does it really matter?

Stated simply: More than 90 percent of Google revenue comes from contextual and search-related advertising. Apple derives about the same figure from selling devices and supporting services. At the same time, mobile is the future of Internet advertising and the battleground where the two meet. The entities’ respective mobile platforms, Android and iOS, long ago put the tech titans on a collision course. Conceptually, what Apple can’t gain from iPad and iPhone sales, it can take by shaking pillars supporting its rival’s business.

Photo by Joe WilcoxSep 16, 201510:44 pm

Cali can’t wait for Caturday

My daughter’s cat takes possession of a tapestry; I snapped the pic using Nexus 6, which is my main smartphone again. I sold iPhone 6 Plus, and, unbelievably, the buyer shattered the screen not long later. […]