[youtube http://www.youtube.com/watch?v=4cjTtkTE5po] Nokia would have kicked Apple’s ass long ago.
Tag: mobility
Nexus One Foreshadows Google Mobility That Could Get Ugly for Apple and Microsoft
Microsoft and Apple underestimate how quickly Google is consolidating its mobile platform—clearly so do geeks reviewing Nexus One. Google isn’t just going for one piece of mobility but the whole shebang. Google is putting together the pieces to offer a single mobile lifestyle, with no PC required, supported by search and other Google informational services. Like everything else the company does, free is the glue sticking everything together.
Google’s decision to sell Nexus One direct, even the carrier subsidized model, is part of the strategy. Open-source licensing has its limitations and risks fragmenting Android. As I explained in March 2009 post “There’s an App for That,” Apple changed the rules for mobile operating systems by breaking carrier control over updates. Apple distributes iPhone OS updates, preventing the kind of fragmentation typically caused by carrier distribution. By selling a handset direct, Google takes control of Android updates for a flagship phone that also acts like a baseline design model for handset manufacturers licensing the mobile operating system.
Google Takes Ownership of a New Mobile Category
Today’s Google Nexus One launch is as game changing as Apple’s June 2007 release of the iPhone. Perhaps, Nexus One is more important, although judging from blogs and tweets, geekdom doesn’t yet get it. Apple supercharged the smartphone category with a more natural user interface. Suddenly, there was a new way to interact with a mobile phone that was seemingly magical. Today, Google turned on the superpowers, by finally starting to integrate cloud services into its mobile platform in a hugely useful way. Additionally, Google is transcending the limitations of one natural user interface by extending the capabilities of another.
With Nexus One and Android 2.1, Google is doing what Microsoft failed to with its March 2007 Tellme acquisition: Offer a more natural mobile phone user interface. Voice should have been it, but Microsoft failed to bring the technology to Windows Mobile in a big way. By comparison, Google has been hot on voice search, which promises to be much better on Nexus One and other handsets running Android 2.1. Google is extending voice search to other services, which just last week I blogged the information giant should be doing.
Your Next PC is a Smartphone
Last Friday’s Silicon Alley Insider Chart of the Day should scare Microsoft CEO Steve Ballmer so badly that he accidentally buys a Japanese car. Sorry, Steve, you missed the Cash for Clunkers program. That’s OK, maybe someday the Obama Administration will offer a clunkers program for Windows PCs.
Remembering iPhone Two Years Later
Two years ago today, Apple launched the original iPhone. In June 2007, I described using Apple’s smartphone as “life changing.” Despite my grumpiness about iPhone battery life and 3G call quality, I stand by the description.
The iPhone Moment
Maybe the iPhone phenomenon is about purpose or community, making people feel like they can participate in something important or unusual.
My wife put forth that theory this morning as we discussed my experiences covering the iPhone launch at Montgomery Mall in Bethesda, Md. No question, the people I talked to in line yesterday had a sense of being caught up in a historical moment.