Author: Joe Wilcox

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Apple Fiscal Q3 2015

After the closing bell today, Apple announced results for fiscal third quarter, which largely is congruent with calendar Q2 (End date, April 27). Broadly: $49.6 billion in sales, $10.7 billion net income, and $1.85 earnings per share. Year over year, revenue rose 33 percent and EPS by 45 percent. Apple guidance before the big reveal: Between $46 billion and $48 billion revenue. Wall Street consensus was $49.31 billion sales and $1.81 EPS. The Street’s estimates ranged from $46.9 billion to $53.64 billion.

Gross margin reached 39.7 percent compared to 39.4 percent annually and 40.8 percent sequentially. Company guidance: 38.5 percent to 39.5 percent. Once again, international sales accounted for most of the quarter’s sales: 64 percent, which is up from 59 percent the previous year but down from 69 percent three months earlier. 

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Two Years Later

I begin with a nod of thanks to my wife Anne for struggling with the Fuji X100T, which she handled for the first time yesterday, to shoot these photos of me and several others. We couldn’t go outdoors because of heavy thunderstorms, which are quite unusual for San Diego. Finding a good wall in the apartment with adequate ambient light proved difficult. I turned 56 one week earlier; these are the first pics at my new age.

You see me here at 131 pounds (59 kg). That’s down from 182 (82.6 kilos) when I cut my carb consumption by more than than 90 percent starting July 15, 2013. But my weight is up from 127, or by more than 2.2 kilos, since late June. The long decline reverses as I carb cheat. That behavior stops after today—not so much to lose weight but to be healthier. The massive weight loss is but a side benefit. 

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What I Like About Apple Watch

In another universe, I don’t own Apple Watch. Either LG Watch Urbane or Moto 360 adorns my wrist. But in this one, I not only sold my soul to the bitten-fruit logo company but I grew to enjoy the servitude. Thirty-three days after purchasing the smartwatch, I can express satisfaction, even if sometimes muted, with the user experience.

I prefer Android Wear for its fantastic contextual utility, but find greater overall usability and positive emotional response from living with Apple Watch. As expressed in the previous post, I suspect that returns rates may be high for this device—at least compared to others that Apple produces. The real measure of any product’s success is: 1) Did you keep it?; 2) Do you use it?; 3) Do you enjoy it? 

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The Measure of Apple Watch Success is Percentage of Returns

Apple announces on Tuesday quarterly results that will for the first time include its wearable. Already, ahead of the big day, speculation soars about Apple Watch sales. Expect drama for sure, as CEO Time Cook explains how supply shortages constrained availability, leaving investors with more questions than answers.

I am more interested in data the company likely won’t reveal: return rates. I took back two. The first: I ordered online but sales started, after long delay, in the retail store before the device arrived. Rather than wait another week, I bought there and later returned the other, which the shop specialist sold seconds afterwards to a family that had come in looking for Apple Watch only to be told the Sport sold out. The second: A week later, I exchanged the aluminum timepiece for stainless steel. How many other people returned one for another because of taste or altogether because of dislike? The measure of Apple Watch success is percentage of returns. 

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Night at the Park

Sometimes San Diego delights most unexpectedly. Yesterday, I entered an alternate universe—a lovely neighborhood that could have been from a 1980s Steven Spielberg movie. Kids played everywhere. Freely. The clang of metal baseball bats rang out from the park, where parents cheered and encouraged their middle-school players. Pretty homes, none too different from another, lined clean streets, from which the sound of playing children created intoxicating atmosphere.

My journey started with a request: Provide transportation to the Rebelution and Sublime concert at the Sleep Train Amphitheater. My soon-to-be 21 year-old daughter asks for rides so infrequently now, I couldn’t refuse. But given heavy traffic around the venue, 27-km distance drive, and her plan to return in two hours or so, I figured to stay in Chula Vista rather than roundtrip. But where to hang out—from the commercial-property isolated locale? 

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Flickr a Day 198: ‘Folklore and Youth’

Nothing produces a portrait like a prime lens in competent hands. Marjan Lazarevski shot today’s selection on May 27, 2013, using Canon EOS 600D and EF 50mm f/1.8 II. Vitals: f/2, ISO 800, 1/500 sec. But self-titled “Folklore and Youth” takes the Day as much for the contextual storytelling around it.

Based in Skopje, Macedonia, Marjan often captures moments that illuminate local culture. “Macedonian national costumes are part of the material culture of the Macedonian people and they are important branch of the Macedonian folk art”, he says.