Category: bad news

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What is Clickbait?

My definition is the authoritative answer. Period. Journalists and their readers debate about what is clickbait, and also linkbait, and whether or not they are the same. They most certainly are not, and neither has a place in responsible journalism.

Both are constructs of the Google free economy—that is giving away valuable content subsidized by online advertising to get high search ranking. Problem: There is too much content, and too much of it alike, for ads to financially support. Excessive ad space means lower page rates and greater competition for advertisers. The shortage encourages even more clickbaiting and linkbaiting, which generate more pointless posts that suck limited advertising from high-value news content. 

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I’m Mad as Hell About Reprehensible News Sourcing

Maybe I should move forward with plans to launch site “Journalism? What the Fuck?” BGR’s irresponsible reporting (again) is so disgusting I could scream. Actually, I did. Today’s miscarriage of reporting could be a case study supporting the key takeaways from my March 2010 primer “The Difference Between Blogging and Journalism“. If you report news in any form, you should also read “Report! Don’t Repeat Rumors!“, posted 5 months ago.

BGR post “Report warns Apple might be facing a huge iPhone 6 Plus recall” is more than irresponsible, it’s reprehensible. Blogger Chris Smith sources a Business Korea story that makes the recall assertion, which should be corroborated. He offers no additional, or original, reporting, while using a source that makes claims based on absolutely nothing. 

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Business Insider Buzz Cuts Sources on iPhone 6 HairGate

The weekend’s stupid Business Insider story using a 9to5Mac community post for a news story about iPhone 6 “HairGate” boiled my blood. So mad, on Sunday, I drafted, but didn’t post, KickStarter pitch for site “Journalism? What the Fuck?”; in August I registered domain journalism.wtf.

Seeing the story, I tweeted: “Get a buzz cut. Problem solved”. Followup: ‘If I got 5 people to post on some forum that #iPhone6 smelled like a urinal some blog would write about stinkgate. Stop the insanity!” The buzz cutting here is one of sources, or lack of any that are credible. 

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What Apple BendGate reveals About News Reporting

There are days I want to walk away and never write another news story. Apple’s newest product design scandal—”BendGate” or “BentGate”—is here, and how funny there is no consensus which of two names to call it. The so-called scandal is not a big a deal; the majority of reports mislead. Brace for it: Another of my diatribes about the evils of the Google free economy, where the quest for ad revenues drives pageviews and stories meant to generate them. The metric is terribly outdated. As I explain in my book Responsible Reporting: Field Guide for Bloggers, Journalists, and Other Online News Gatherers, audience matters more and should be the only measure for advertising.

I’m guilty of posting: “If iPhone 6 or 6 Plus bends, it’s YOUR fault“, which is a prearranged rebuttal to colleague Mihaita Bamburic’s analysis “If your iPhone 6 or 6 Plus bends, it’s Apple’s fault“; and “8 reasons why Apple iPhone 6 and 6 Plus ‘bendgate’ is a good thing“, simply because I felt like writing something fun. The first story purposely stands against the rash of posts claiming design flaw, while the second shows just how ludicrous this all is. 

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Like I Said, Aggregation is Plagiarism

File this in the “When things are too much alike department”—and I meant to write this post last week. Better late than never, eh? Scrolling through my RSS feeds on Friday I came upon this Gizmodo story which matters to me: “HBO Is ‘Seriously Considering’ Offering HBO Go Without Cable TV“. Pranav Dixit’s piece provides no real reporting but aggregates from Quartz’s “HBO is now ‘seriously considering’ whether to offer HBO Go without cable TV“.

I recognize there are only so many ways to write a headline with quote “seriously considering”, but c`mon. Aren’t bloggers embarrassed puking out someone else’s digested food? There is something like alien culinary abduction here, and the results are disgusting. How hard would it be to get the quote, rather than lift it from someone else? What if Quart’z John McDuling misquoted (he doesn’t) such that Giz and countless other aggregators regurgitated and the social web smeared it all over their Walls? 

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Another Apple Media Circus Begins

The Apple media invites are out today, and I am disappointed to see how effectively the company manipulates the Fourth and Fifth Estates and how willing are they to be led. For the record, I got no invite, nor did I expect one.

To the Apple marketing team, I tip my hat in recognition for job well-done. Please enjoy a well-deserved laugh on me. You earned it. The venue choice already has some blogs and news sites a-going. 

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Aggregation Beats the Wrong Drum

BGR used to give great scoops. Now, too often, it scoops up posts from other sites and poops them out. Can you say “aggregation”, dudes? Case in point is today’s post: “Beats acquisition called Apple’s ‘best idea since the iPad’“. The “best idea” belongs to Marcus Wholsen, writing for Wired.

So what? BGR blogger Zach Epstein has to recap Wired’s opinion piece about the rumored Apple-Beats merger rather than write his own? Not that there isn’t already too much punditry about an acquisition that hasn’t taken place and might never will. 

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Report! Don’t Repeat Rumors!

I don’t know if Google is strategically realigning its social network, nor if that is reason for Vic Gundotra’s sudden departure from the company. Google+ is, or was, his baby. But I do know what is irresponsible reporting, and there is plenty of it among tech bloggers and journalists. TechCrunch leads the pack, but the real offenders are those who follow along—news gatherers who repeat rather than report.

Following Gundotra’s April 24 departure announcement, Alexia Tsotsis and Matthew Panzarino posted at TechCrunch: “Google+ is Walking Dead”. The headline is compelling and clickable and would be worthy of praise if not for the anonymous sourcing. The story claims major reorganization that reduces the service’s role: “Google+ will no longer be considered a product, but a platform…Google+ is not ‘officially’ dead, more like walking dead”.

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Aggregation is Plagiarism

On March 15, 2011, I started the post you now read with a headline left unanswered: “Is Aggregation Really Just Plagiarism?” Clearly, my answer—too long coming—is “Yes”. Unequivocally, news aggregation is plain, pure plagiarism.

Google enables, no encourages, content thieves, despite recent search engine penalizing strategies. Too often, the big G raps sites because of links to black-listed blogs. The problem is bigger: Mainstream blogs writing synopsis stories that include absolutely no original reporting but take away pageviews from the news site doing the real work.

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When Media Values Collide

Overnight, I came out against my colleague’s story “New Mozilla CEO is allegedly anti-gay marriage—Firefox developers boycott” . Had I been editor on duty, the story wouldn’t have run, not because of the topic but the sourcing. However, response to the post—820 comments as I write—raises an interesting quandary about the cultural clash between old and new media.

Reader response is explosive, and comments are much more interesting reading than the story (no offense to buddy Brian Fagioli). Commenters largely fall into two opposing camps—those complaining about societal constraints on free speech and others disgusted by Mozilla’s CEO being allegedly anti-gay marriage.  The polarized ends, and even some discussion between them, is fascinating snapshot about freedom, community, and human rights—one person’s personal versus those of the larger group.

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News Gatherers, don’t violate ‘The Prime Directive’

There is a very good reason why in my book Responsible Reporting: Field Guide for Bloggers, Journalists, and Other Online News Gatherers that I identify The Prime Directive (yeah, like “Star Trek”): “Write what you know to be true in the moment”. Last night, one of my BetaNews colleagues violated this sacrosanct rule. I berated him privately, now publicly.

The story: “New Mozilla CEO is allegedly anti-gay marriage—Firefox developers boycott“. Had someone consulted me, the story wouldn’t have run (and the reporter did try to reach me). The problem is fundamentally one of sourcing. Four years ago, in post “The Difference between Blogging and Journalism“, I laid out the fundamental sourcing philosophy behind The Prime Directive. Excerpt: