Microsoft has this nifty marketing promotion where New York City dog walkers wear Bing T-Shirts. Hell, why not any city in California? The people out here are dog nuts, sometimes walking two or three animals at once.
I voted for Barack Obama and still have much hope for his presidency. But from my humble perspective, his priorities were out of order coming into office. Healthcare should have been second to financial reform. The Financial Crisis Inquiry Commission hearings now underway started more than a year too late.
It’s April Fools’ Day, and I’m not joking. But that doesn’t mean we can’t have some fun, by comparing and contrasting Apple old with Apple new. 🙂 Last night I posted to Betanews: “What 1984 Macintosh marketing reveals about iPad,” which is based in part on my April 2006 post “When Magazines Mattered,” about Apple buying all the ad pages—39 of them—in the Newsweek 1984 election issue. Magazines mattered to Apple for promoting Macintosh during its launch year. Now iPad matters to magazines, for which some publishers hope to turnaround sagging readership (and ad revenues). Ha, who’s paying whom now?
[youtube https://www.youtube.com/watch?v=h-8PBx7isoM] Photographer Carl Rytterfalk summited this video in response to my Nov. 5, 2009, post about about him. This is exceptional marketing—the kind of video people just won’t remember; they can’t forgot it.
Whoa, this Sony notebook makes overpriced Mac laptops seem like a bargain.
[youtube http://www.youtube.com/watch?v=4cjTtkTE5po] Nokia would have kicked Apple’s ass long ago.
Why is sugar soda only available for a limited time when high fructose corn syrup is so much worse? (Taken and uploaded with Google Nexus One).
Only Microsoft could be so bold. As I explained in my last post, TechFlash’s Todd Bishop and I have been bantering back and forth about what is advertising. Oh, these IM arguments can be brutal. Anyway, […]
TechFlash’s Todd Bishop and I disagree about what constitutes an ad. I ask you which of us is right. The disagreement started over Todd’s post “Windows Ads, Finally Cool?” He reports about some Windows 7 videos that popped up online a few days ago.
I saw the same vids on Tuesday night and almost blogged about them. But I recalled reading something a few weeks ago (from the esteemed Long Zheng) about the same videos being produced conceptually for Microsoft. Also, the run times were all wrong for broadcast. Nobody airs a 51-second commercials. I dismissed the videos as YouTube-distributed marketing material, but not advertisements.
[youtube http://www.youtube.com/watch?v=rTbAvVYk9d0] That’s the question Todd Bishop (accompanied by John Cook) asked people on the streets of Seattle about six months ago. No one seemed to know what was Microsoft’s search engine (At that […]
Microsoft employee evangelist Heather Hamilton is my darling today (Please don’t tell my wife!). She writes quite convincingly that “Sometimes, when something looks like a fizzy scoop, it totally isn’t.” Heather responds to a weird story circulating the blogs—soda cans marketing Bing to Microsoft employees. Anyone who works for Microsoft or has visited the campus should know there are fridges on every floor (or there sure seem to be) filled with soda and other beverages. Microsoft coolers pack a better selection than my local 7-Eleven, and for better price: Free. I’ve seen product branded cans in the coolers before, but hadn’t thought much of them. Branded gear of every shape and size can be found at most consumer companies.