Category: Tech

Read More

Spotted: Vivienne Tam Netbook

Here are a few things that go oddly together: A Mexican vacationer, Coronado Public Library and designer netbook. This picture tells a story.

Yesterday, I took my daughter over to Coronado High School, where, in other circumstances, she would attend. But we don’t live in Coronado, and San Diego School District is rumored to be resistant to transfers. We’re late trying to get in, too.

Read More

How Does 'Incremental' Define Apple?

I would like to discuss how Apple innovates, which I understand very well. I posted about Apple’s incremental product strategy last September at Apple Watch: “Apple Demands a High Price to Be Cool.”

The pattern is consistent: Apple launches a “one more thing” product with modest hardware features but something else nevertheless killer—something people want. During the launch, Apple CEO Steve Jobs performs his marketing magic, demonstrating how this “one more thing” product will make peoples’ lives better.

Read More

Microsoft’s Shadow Ecosystem

There are many measures of success, and some are less desirable than others. Windows is the standard by which cybercriminals measure their wares—eh, malware. Their devotion to Windows is testament to Microsoft’s success. The company should just accept the feint praise for what it is.

Microsoft claims that Windows is more widely attacked by malware than, say, Mac OS X because of volume; many, many more people use Windows PCs than Macs. The claim is great PR, because it kind of makes sense and is unprovable without Macs gaining lots more marketshare. But on closer examination, the claim is pure BS. Microsoft security experts know so, or they’re delusional.