Category: Media

Read More

Bubbling Bing Soda Story is Flat

Microsoft employee evangelist Heather Hamilton is my darling today (Please don’t tell my wife!). She writes quite convincingly that “Sometimes, when something looks like a fizzy scoop, it totally isn’t.” Heather responds to a weird story circulating the blogs—soda cans marketing Bing to Microsoft employees. Anyone who works for Microsoft or has visited the campus should know there are fridges on every floor (or there sure seem to be) filled with soda and other beverages. Microsoft coolers pack a better selection than my local 7-Eleven, and for better price: Free. I’ve seen product branded cans in the coolers before, but hadn’t thought much of them. Branded gear of every shape and size can be found at most consumer companies.

Read More

Have Fun, But Don’t Break Windows During Microsoft’s House Party

Microsoft’s Windows 7 House Party—like it’s oh-so new, or silly. Microsoft isn’t running the events or broader marketing but outsourcing them through service House Party, which launched in 2005. House Party’s oldest, archived event is Nickelodeon’s AVATAR launch, more than three-and-a-half years ago. What bugs me about the blogs and news stories is lack of context.

Read More

The Grey Lady of Lost Dreams, and New Ones

Would you pay a buck to read New York Times story, “A Cul-de-Sac of Lost Dreams, and New Ones,” online? I would. The quality of reporting—over many months—and presentation, which includes photos and video, simply isn’t easily reproducible by most free-content, commercial blogsites. Perhaps in an alternate universe, the Times charges online for this story, which I saw yesterday on iPhone 3GS and my wife today in the newspaper. We subscribe to the Sunday Times.

Read More

Are You a Doll?

In 1978, new wave band Devo asked “Are we not men?” The name Devo comes from de-evolution, the idea that humans perhaps are going backwards, not forwards. I’ve been thinking more about this concept with respect to entertainment and marketing after watching a Fox Network TV show.

I won’t chart any new philosophical ground in this post. But, hey, it’s end of summer, online traffic lulls and I’m feeling philosophical.