Tag: Google

Gear by Joe WilcoxMar 8, 20138:35 pm

Chromebook Pixel isn’t for Everyone, but It could be Right for You

Fourteen days using Google’s first computer, my decision is made: I would buy one and will someday (income taxes are brutal, so my options are limited short-term). I firmly believe that most buyers willing to spend $1,299 (32GB WiFi) or $1,449 (64GB 4G LTE) will be satisfied with Chromebook Pixel. That’s because I presume they wouldn’t dole out that much without really examining how the computer would fit their lifestyle; also, Google seeks the same people coming from Windows who might buy MacBook Pro 13-inch.

Seven days ago, in my hands-on review, I looked at the overall experience and price benefits from the perspective of hardware. Here, I start to answer larger question: Can Pixel be your main and only machine? For most people, the answer is an unequivocal “No”. But “most people” isn’t Google’s target market.

Gear by Joe WilcoxFeb 28, 20139:50 pm

Chromebook Pixel Review

Chromebook Pixel is an enigma. A misfit. Some critics call it a miscalculation—that Google created a pretty kit that offers too little value for the high price. For sure, $1,299, or $1,449 for the model with LTE, is more than most people pay. According to NPD, the average selling price of laptops at U.S. retail was $640 in January.

But some people do pay more. Apple laptops start at $999 and, according to NPD, the ASP was $1,419 last month. Unquestionably, I see Chromebook Pixel as priced against Macs, and after using Google’s laptop see it targeted at the same professionals who value Apple notebooks. The question any potential buyer should ask: Is Pixel worth spending as much as Google asks? I will answer that question in several parts—this initial review is first.

Samsung by Joe WilcoxSep 27, 20128:59 pm

I’m a Chromie Now

Four months ago, I put aside (and later sold) MacBook Air for the Samsung Series 5 550 second-generation Chromebook and never looked back. They say three times is a charm, and that proves true with my third foray using a laptop running Chrome OS. The first two proved life-changing, as I adopted a partial cloud computing lifestyle. Now I live a vigorous, charmed cloud life, which includes Android embrace.

Chromebook isn’t easy, because it demands a thinking reset. I had to put aside concepts about everyday computing, fear of losing Internet connection and perceptions about hardware configurations and what’s good enough performance value. Something else: When I started this journey, in December 2010, Chrome OS wasn’t good enough, because there weren’t enough supporting cloud apps. That has changed dramatically, because of Chrome Web Store and how much desktop-like utility Google now brings to cloud services like G+ or YouTube.

Google by Joe WilcoxAug 14, 20107:44 pm

Google Brain

In an interview published today in the Wall Street Journal, Google CEO Eric Schmidt lays out the next stage in his company’s ambitious plan to replace human agency with automated data processing, freeing us all […]

Video by Joe WilcoxMay 8, 20101:10 pm

Conan O’Brien Googles

[youtube https://www.youtube.com/watch?v=u7TwqpWiY5s] Comedian Conan O`Brien’s 45-minute @Google visit is simply amazing. He’s funny, yet reflective, also identifying how the Internet and social sharing disrupts decisions the suits at old media companies like NBC make. […]

Money by Joe WilcoxApr 10, 20101:37 pm

The Price You Pay Google for Paywalls

Have you heard of Reid Reviews? Until this week I hadn’t either. The quality photography review site is nearly invisible to Google search. Paywall is almost certainly the major reason. Photographer Sean Reid charges a yearly subscription of $32.95. The price he charges readers carries a hidden cost: Google search visibility.

In August 2009, I asked: “Can You Charge For News? Ask Google“. In that post, I looked at different online publications, including Advertising Age and Wall Street Journal Online, to assess their Google visibility and effectiveness of their paywalls.

Apple by Joe WilcoxApr 8, 20109:45 pm

A Mashable Post Mortem

Yesterday, I raked Mashable’s Ben Parr for his assertion that Apple’s then yet unannounced mobile advertising platform posed a credible threat to Google. Now that Apple has announced iAd, and seeing how Ben’s rumor reporting was right about it coming, I circle back for a postmortem. Simply stated: I stand by my assertion that his sourcing was weak and that he didn’t support bold assertions that Apple’s still unreleased mobile ad platform is way ahead Google’s.

Apple by Joe WilcoxApr 7, 20101:02 pm

Mashable’s Apple Ad Platform Claims are Mush

Who spiked Ben Parr’s coffee with Apple “reality distortion field” Kool-Aid? The Mashable co-editor is gushing about Apple’s rumored mobile advertising platform and how it poses a credible threat to Google. Based on what? Among his other talents, Ben writes science fiction. Perhaps he confuses fact with fiction? Did he have a flashforward, another scifi concept, and see the future?

Gear by Joe WilcoxMar 4, 20106:53 pm

Desktop PCs are What?

In three years time, desktops will be irrelevant. In Japan, most research is done today on smartphones, not PCs. John Herlihy I believe five years. But three is definitely possible. As I explained in June 21, […]

Money by Joe WilcoxJan 15, 20101:25 pm

Google stands Alone Before China

It’s all about profit, and I understand where the silence is coming from, but they are missing the long-term picture. [Chinese leaders’] end game is to extract as much technology out of American companies as […]

Gear by Joe WilcoxJan 13, 20106:47 pm

Google’s Superphone is Super Surprising

Last week, I ordered the Nexus One during Google’s event, before the invited attendees got their free review units. Google shipped the phone by free FedEx overnight, so I began using the so-called “superphone” on Wednesday (January 6). Google impressed with the simple ordering process and prompt delivery.

I would recommend the Nexus One over iPhone to most anyone. While I’m no fan of Nexus One’s industrial design, the phone satisfies in most of the important ways: Call quality, user interface responsiveness, overall speed of the device, 3G telephony and data reception, ease of typing on touchscreen, and applications availability. Google and HTC have put together a simply satisfying smartphone.

Apple by Joe WilcoxJan 7, 20109:14 pm

Nexus One Foreshadows Google Mobility That Could Get Ugly for Apple and Microsoft

Microsoft and Apple underestimate how quickly Google is consolidating its mobile platform—clearly so do geeks reviewing Nexus One. Google isn’t just going for one piece of mobility but the whole shebang. Google is putting together the pieces to offer a single mobile lifestyle, with no PC required, supported by search and other Google informational services. Like everything else the company does, free is the glue sticking everything together.

Google’s decision to sell Nexus One direct, even the carrier subsidized model, is part of the strategy. Open-source licensing has its limitations and risks fragmenting Android. As I explained in March 2009 post “There’s an App for That,” Apple changed the rules for mobile operating systems by breaking carrier control over updates. Apple distributes iPhone OS updates, preventing the kind of fragmentation typically caused by carrier distribution. By selling a handset direct, Google takes control of Android updates for a flagship phone that also acts like a baseline design model for handset manufacturers licensing the mobile operating system.