Author: Joe Wilcox

Microsoft by Joe WilcoxMay 24, 20033:22 pm

Microsoft’s Culture of Paranoia

Microsoft has an image problem. Just ask anyone doing business with the company. Software developers, hardware manufacturers, and even some customers will secretly share they’re scared to death of Microsoft. Many reasons account for this fear. Some partners worry Microsoft will one day turn on them and gobble up their market. Others don’t want to rock the boat for fear of missing out on the coveted Windows logo for their products.

Some customers fear Microsoft’s bringing in Washington-based Business Software Alliance to do a software audit. Each piece of non-licensed software can cost a company $150,000. Even if every bit and byte is legal, the burden of proof is on the accused. Did you keep every receipt?

Apple by Joe WilcoxApr 28, 20032:15 pm

You’ve Got the Music in You

Apple CEO Steve Jobs didn’t come out with a Windows version of iTunes as I had hoped. But that’s something the company can add later on, after people really interested in music buy Macs and […]

Apple by Joe WilcoxApr 27, 200312:00 am

One Bad Apple

Apple is expected to launch a new online music service on April 28, 2003, that will work with a new version of the company’s iTunes digital music software. Rumors are buzzing loader than a ruptured hornet’s nest about the service. Most people believe Apple will make the new service available for Macs only. But I can’t imagine Apple CEO Steve Jobs is that dumb. If he’s smart, he’ll release an iTunes version for Windows and make a bold move into the digital media market.

Society by Joe WilcoxApr 1, 20037:02 am

So Would it be Stealing?

My daughter has really gotten into this old “My Little Pony” Hasbro CD-ROM game she’s been playing at a friend’s house. I vaguely remember seeing it on store shelves years ago, but just figured it wasn’t my daughter’s speed. After all, she favors things like Sonic the Hedgehog or The Sims. But apparently, she really likes this My Little Pony game. I would buy it if I could find it. Hasbro doesn’t sell the game online, and no stores anywhere in my area carry it. Sure, there are some cheap copies still available on eBay. Assuming they’re legit.

Apple by Joe WilcoxJan 20, 20034:58 pm

The Great Mac-PC Debate

It’s funny how far the protagonists championing either PCs or Macs will go to push their cause. I moseyed into my local CompUSA on Jan. 19, 2003, where I found two ViewSonic representatives showing off Microsoft Windows Powered Smart Displays in the store’s Mac section. As I approached, one of the salesmen lithely snatched two shoppers eyeing an Apple iBook and pitched them on a Smart Display.

I returned later when the salesmen was alone and piped, “Say, you’re going to scare all the Mac customers away.” “That’s the idea,” he shot back. I must have made some kind of brilliant observation, because he gave my daughter a set of promo street style headphones for my troubles. So, now she can wear a Windows logo while plugged into an Apple iPod.

Microsoft by Joe WilcoxOct 20, 200212:21 pm

HP No Restore-Disc Blues

Nothing irritates a busy reporter more than blowing off a whole day because of a computer catastrophe. (Can you guess where this is going?) Worse, this situation rekindled a longstanding gripe with Hewlett-Packard.

First, the crisis. The hard drive on the HP Windows Media Center 883n I had been testing suffered some kind of partial failure on Oct. 19, 2002, forcing a mad scramble to recover what data I could from the crippled disk. I first fired up the 883n on Oct. 10—so that’s only nine days of use—with the intention of writing a review as early as Oct. 20. But given the drive failure, I had to start from scratch, since some peculiarities I noticed with the system apparently derived from the lame disk.

Apple by Joe WilcoxAug 17, 20021:17 pm

Jaguar: One Cool Cat

Mac enthusiasts say Apple is the mother of all invention. Maybe they’re right. Microsoft took six years to deliver the kind of operating system the company promised in 1995. Windows 95 didn’t live up to the hype until Windows XP. Apple managed the same feat in less than two years. Mac OS X 10.0, released in March 2001, lacked fundamental features such as CD burning and DVD playback. Successor 10.1, which debuted in September 2001, delivered better performance but couldn’t match some of XP’s best features. But Mac OS X 10.2, also known as Jaguar, beats Apple’s original promise of a robust, modern operating system and outclasses Windows XP’s handling of multiple programs running simultaneously. Still, many important changes are mere catch up to XP or even Apple’s older Mac OS 9.

Apple delivered my official Jaguar copy on Aug. 16, 2002, about a week before OS X 10.2’s official Aug. 24, 2002 release. Talk about efforts to woo the reviewer: Apple preloaded Jaguar on a PowerBook G4 800. But I already had been working with betas and final code obtained though “special sources”. Before Apple’s woo-the-reviewer package arrived, I had the “unofficial” official release running on three Macs: Dual 1GHz Power Mac G4, 700MHz flat-panel iMac and another PowerBook 800.

Microsoft by Joe WilcoxJun 29, 20026:21 pm

Microsoft’s Identity Crisis

They say a picture is worth a thousand words. Most big companies must really believe this, because the majority have a corporate logo. Hell, logos have a long legacy, going back to families’ coats of arms. That picture has been a way of identifying an entity—whether a family or business—for a long time. But one major U.S. company doesn’t have a corporate logo, which might explain some rather strange behavior about branding.

I’m talking about Microsoft. This fact might explain some mighty strange behavior up there in Redmond.

Digital Lifestyle by Joe WilcoxJun 28, 20029:30 pm

Deals at the PC Thrift Store

I have never paid full price for a PC, and I’m not talking about bidding for junk on eBay. The best deals, both in price and reliability, come in refurbished, also known as “reconditioned”, PCs. These are models returned for some reason, occasionally for defect but mostly because the buyer changed his or her mind. Once returned, the seller can no longer sell the PC as new.

Most major PC makers sell refurbished computers online, including Dell, Gateway, Hewlett-Packard, IBM, and Sony. Vermont-based Small Dog Electronics specializes in Apple refurbs, and PC Connection serves up a wide selection of reconditioned computers.

Apple by Joe WilcoxJun 17, 20026:03 pm

Apple’s Switch Hit

Apple has been itching to get PC users switching.

In fact the company has big plans, starting with bringing PCs into the 30-plus Apple retail stores for byte-to-byte showdowns with Macs. Hell, reliable sources tell me Apple is seriously considering bringing Dell Computer models into the stores. I got to chuckle. On the way to my local Apple Store on June 16, 2002, some guy with Maryland vanity plates spelling out “Dell” pulled in front of me on Connecticut Ave.

My shopping experience at the Apple Store ended with a bang fit for anyone considering dumping a PC for a Mac. I got flagged for an exit poll about store satisfaction that clearly had potential PC switchers in mind. I practically gave the sweet old lady conducting the survey heart failure when I refused the 10 bucks, because it was a check instead of cash. “But the checks are perfectly good”, she defended. Bless her heart for starting to chase me down the corridor outside the store waving the check in her hand. No thanks, dear.

Apple by Joe WilcoxJun 16, 200211:08 pm

Tougher Titanium

Many computer manufacturers are hawking thin-and-light notebooks as the next big thing. Dell Computer, Gateway, Hewlett-Packard, IBM, Sony, and Toshiba are some of the big name companies delivering small portables, some weighing under 3 pounds. But none of these companies has achieved notebook nirvana, a slim-and-light model with a beefy display and enough power to replace a desktop computer. Consumers that want desktop power must buy heavy-set portables, many weighing as much as 8 pounds or more. Those people looking for true portability have had to accept less computing power and smaller displays.

Until now.

Apple’s 800MHz PowerBook G4 meets the demands of the consumer looking for a svelte design that’s light on weight but not light on features. You think one size can’t fit all? That’s because you haven’t seen the Titanium PowerBook in action.

Apple by Joe WilcoxJun 7, 20028:42 pm

Bundling Bungle

Later in June, lawyers rallying for and against Microsoft will present closing arguments in a proceeding that has the potential to radically change how the technology giant sells software. A federal judge would then deliberate about what sanctions she should impose against Microsoft in an attempt to prevent future anticompetitive business and technological practices that violate U.S. antitrust law.

No matter what she does, nothing will likely undo the stupidity that got Microsoft into trouble in the first place. The company insists it has the right to integrate whatever technology it wants into Windows. That practice led to two trials, one still ongoing after—count `em—four years. But the practice Microsoft fiercely defends—almost as a God granted, religious right—is stupid. Microsoft has been busy integrating technologies into Windows that make no sense being there from a business perspective—and they actually make new PCs harder to sell and use. The right Microsoft defends and the way it has been used is just plan dumb—unless of course the objective is to protect the monopoly and not benefit consumers. That latter point is one reason why this case never seems to end.