Tag: iPod

Apple by Joe WilcoxOct 23, 202110:40 pm

Apple iPod Turns 20

On this date in 2001, Apple unveiled iPod, its fourth major endeavor for that year—at great risk, by entering a new product category for which the company had no prior experience and during a time of financial hardship. Recession gripped the United States; Apple had suffered share price and quarterly revenue setbacks as a result.

Six weeks earlier, terrorists flew highjacked American airliners into the World Trade Center (collapsing the Twin Towers) and the Pentagon. There was grim mood around the country, which created poor receptive marketing atmosphere for launching anything. Then there was the distraction dogging the tech industry: Windows XP’s impending global debut two days later.

Apple by Joe WilcoxMay 19, 202110:19 pm

Where Will Apple Store Go Next?

I should write a long missive about Apple Store’s 20th anniversary. But my essay from five years ago today serves up the core information. Please read that one for my reflection on the grand opening and what then CEO Steve Jobs meant the retail operation to be and what it actually became.

More significant than being a singular event, Apple Store’s opening represented one of four risks taken in 2001 by the fruit-logo company during a devastating recession. While competitors massively pulled back, such as Gateway shuttering stores, Apple made investments that culminated in release of the first iPhone six years later. Besides retail: iTunes (January); Mac OS X (March); iPod (October). From them evolved the logistics and manufacturing infrastructure, research and development, sales, services, and software that culminated in the smartphone that transformed Apple from a struggling PC company into a tech titan.

Apple by Joe WilcoxFeb 10, 20186:10 pm

Thinking About Apple HomePod

HomePod arrived yesterday at 9:40 a.m. PST; thank-you UPS for prompt delivery of my preorder. The device replaces Google Home, which will be dispatched to a new owner (hopefully), via Craigslist or NextDoor. Perhaps Big G’s assistant would have satisfied more if I lived the Google lifestyle like during my Android and Chromebook days. But I walk the Apple Way today, for better or for worse.

My initial reaction: Wow and uh-oh. The wow harkens back to the original iPod, which Apple released in October 2001. The company’s design ethic treated the overall experience as the user interface: Attach FireWire cable to Mac and device, music syncs. iTunes manages music on the Mac; for iPod, a simple scroll-wheel navigates tracks displayed on a small screen. The uncomplicated and understated approach defied the UX of every other MP3 sold by all other manufacturers. HomePod is a defining, roots-return that’s well-deserving of the portion of name in common with its forebear; both share in common emphasis on music listening as primary benefit.

Apple by Joe WilcoxFeb 6, 20157:06 pm

Anyone Calling This Article Clickbait Doesn’t Get It

In December 2014, I cajoled: “Writers, Own Your Content!” All my work-written blogs—thousands of posts—between mid-2003 and April 2009 are gone. The companies shut down the sites (because of acquisition and restructuring). Now, to prevent future deletion calamity, everything I want to preserve cross-posts here, as is the case with yesterday’s “Whatever Apple Was, It Isn’t Anymore“, which appears on BetaNews as “Apple’s core is rotting“.

Unsurprisingly, the BN version generated more reader reaction—119 comments as I write. You can consider the post as example of what I referred to two days ago when answering question: “Where are the Comments?” Most of the reaction to my stories takes place elsewhere. As such, I sometimes feel need to transplant some of the interaction here, as I did four months ago with post “Who’s the Troll Here — This Dude or Me?” I do so again, today.

Apple by Joe WilcoxSep 10, 20148:39 pm

iPod is Classic

In my professional life as a journalist, I only wrote one rumor story for which sourcing was truly sketchy. Generally my rule is this: Write what you know to be true in the moment based on the most reliable—and identified, meaning we directly communicated—sources available. But I didn’t feel confident about my Oct. 17, 2001 iPod story. My source (only one) confirmed that six days later Apple would unveil a “digital music device”, but it wasn’t clear what that meant, something the story reflects.

I reminisce about iPod because it’s gone. CNET, where I worked when writing about the mystery music device, reported the device’s disappearance yesterday. The link for iPod Classic now goes to iPod Touch, and the music player is no longer sold at Apple Store Online—not even refurbished. The extended name, adopted in 2007, is appropriate. The original iPod is a “classic”. It is one of four foundational products released in 2001 that still drive everything Apple in 2014. Music changed the fruit-logo company long before iPhone established the world’s largest tech company.

Apple by Joe WilcoxFeb 3, 20112:31 pm

Apple's Gang of Four

Ten years ago—that’s right, 2001—Apple made four investments that bore fruit in a 21st-century success story. Everything that came afterwards, even iPad and iPhone, traces back to what I call the “2001 Four”.

Apple made these investments during difficult times. The dot-com bust rippled disastrously through the tech industry, the United States was gripped in recession and Apple’s stock value had collapsed. Shares opened at $343.72 today about four bucks off the 52-week high. Apple’s market capitalization was $317.21 billion at yesterday’s close. Going back in time, Apple shares traded for less than $10 a decade ago. As I explained last month, Apple’s fortunes have dramatically changed.

Gear by Joe WilcoxJun 23, 20101:35 am

Future of the PC as Seen From 2003

Sometimes the past feels all the more distant.

In November 2003, Jupitermedia held a small event competing with the then massive and now defunct Comdex. As a senior analyst working for the company, I was asked to give presentation: “Evolution of the PC.” The topic is so broad I griped: “Why don’t you just give me a bag of rocks and tell me to hit one of the great lakes.” So much about computing has changed since that presentation, the content seems simply ancient to me.

Apple by Joe WilcoxSep 29, 20094:54 pm

2001: An Apple Odyssey

It is not uncommon for bloggers and journalists to get hung up on the present. For Apple, there’s big noise about soaring stock price, even considering economic recession, and increasing demand for iPhone. But the past defines the present. For Apple, products or services launched in a single calendar year—and the consistent execution that followed—define current successes, including iPhone.

I contend that next to 1984, when Apple launched Macintosh, 2001 was the most important year in the company’s history.

Apple by Joe WilcoxMay 17, 20099:24 pm

Why Apple Succeeds, and Always Will

Simply put: Apple doesn’t play by the rules. It reinvents them.

The March 11, 2009, The New Yorker magazine features story, “How David Beats Goliath.” Writer Malcolm Gladwell could easily have written about Apple; his examples are 12-year-old girls basketball and T.E. Lawrence.

Apple by Joe WilcoxJun 21, 20067:33 pm

iPod Pods

On Monday, Apple graciously sent the newer U2 iPod, along with Aperture 1.1. My daughter called the original “Gothic punk“. Same applies to the newer version, for which I’ve got to adjust to the red-colored […]

Food by Joe WilcoxMar 26, 200612:57 pm

iPod Candy

My wife and daughter picked up this lollipop at a local store. Three bucks, or about the price of three songs from the iTunes Music Store.

Gear by Joe WilcoxNov 11, 20056:28 pm

The Five-Year Plan

Lots of people are probably digging under rocks trying to uncover what will be the next, big, earthshaking technology trend. I won’t say, but I will offer an observation about reading the signs.

The first CD players started selling in the United States in 1983. By 1988, CDs surpassed vinyl records’ popularity (See Wikipedia, Gramaphone Record). Another two or three years would pass before music CDs reached mass-market dominance.