Four days ago, I posted about the clever entrepreneur selling double-layer, home-made face masks for a buck. They’re a bargain no more! Since seeing the unattended sales display on Jan. 9, 2021 along Maryland Street in San Diego’s University Heights neighborhood, something changed—the price! Four dollars more—a 400-percent increase! Granted, the presentation is fancier, and Venmo payment is now accepted—with QR code option, no less.
Smooth sales tactics, reminiscent of retail operations everywhere, are evident in the “originally $10 each”, too. That’s not the price I photographed last week, hehe. I wonder why the change. Were too many selling at $1? Was the price below product cost? Were passersby abusing the honor system and stealing them? (Behavioral studies show that people are less likely to swipe things that are more valuable.)